Integrated marketing communications agency Win2Win Communications announced that it created a communication holding with four core business units of the agency established as independent companies. Therefore, new players entered Public Relations, Event Marketing, Digital Marketing, and Media Monitoring and Analysis sectors. Every single one of these players has its own customer pool, portfolio of successful […]
The International Committee of the Red Cross (ICRC), and independent creative agency, Don’t Panic have created an interactive virtual reality experience that brings the audience into the home of a war-torn family. Too often, when we think of conflict, we immediately think of refugees and scenes of devastation, but rarely do we think of […]
Kazoo Communications is going nuts about its latest partnership with coolest granola brand in the market right now, Rollagranola. The agency will run the brand’s first ever PR programme, helping drive brand fame and commercial success. Kicking off with a celebration of Rollagranola in industry press, the PR programme will drive brand and product recognition […]
Elephant Atta will bring Diwali celebrations to Leicester in 2018, with an experiential campaign and sponsorship of the iconic big wheel. Developed by brand experience agency, ignis, Elephant Atta will invite festival goers to make their own delicious Cha-pizzas from a bespoke Citroen H van. Delicious pizza toppings will give visitors the chance to create […]
A holiday for the independent businesses: METRO’s “Own Business Day 2018” on October 9 gave special attention and appreciation to business owners around the world, who offered more than 380,000 specials to their customers on that day. In 24 METRO countries, several campaigns provided more visibility and attention for them. Highlights include the “The […]
announced its Official Partnership with Real Kashmir Football Club (RKFC) – the first football team from the valley to qualify for the country’s top tier I-League.  Beginning with the 2018/2019 season, adidas will become the Official Kit Partner for the club. Leading the way as partners beyond kit sponsorship, adidas India aims at redefining the ‘Real’ Kashmir […]
New national digital radio station JACK Radio launches at 12 noon on October 23 and unveils a new world first broadcast radio format. Playing 100% female artists, the station provides a platform for women in music, from the female stars of the past to today’s main artists, along with new and emerging female talent. In […]
Deezer, the world’s most personal music streaming service, is enhancing the music experience for concert goers with two new venue partnerships with Manchester Arena and the SSE Hydro Glasgow, providing millions of visitors with even more entertainment before and after a performance. Manchester Arena welcomes over one million fans every year and is one of […]
In the UK one in eight adults don’t know how to ride a bike. In the US 6% of adults don’t know how to ride a bike and in Israel while no one will go on the record, privately everyone knows someone who doesn’t know how to ride. That’s why Elite Turkish Coffee decided […]
McCann Worldgroup was recognised as “Network of the Year” at the Golden Drum Festival, for the fifth time in six years and third year in a row. This continues the unprecedented track record started last year when, for the first time in the festival’s history, a network received this accolade this number of times, previously […]