Tolga Büyükdoganay is the new Executive Creative Director at Ogilvy Social.Lab

Tolga Büyükdoganay is the new Executive Creative Director at Ogilvy Social.Lab

Amsterdam’s Ogilvy Social.Lab has appointed a new Executive Creative Director, Tolga Büyükdoganay. The acclaimed creative leader has returned to the agency after working there successfully a Global Creative Director from 2015 to 2017. Büyükdoganay will now be responsible for all of Ogilvy Social.Lab’s creative output for clients such as Philips, CenterParcs and ProRail. Büyükdoganay is originally […]

Two mannequins have the night of their lives in TBWA/NEBOKO’s new Hudson’s Bay ad

Two mannequins have the night of their lives in TBWA/NEBOKO’s new Hudson’s Bay ad

 Hudson’s Bay is the newest chain of department stores to hit the Netherlands, with 13 stores open now, and another two coming soon. To lead the retail giant’s marketing drive, Amsterdam’s TBWA\NEBOKO has created a campaign to visualise the brand line ‘Everything comes to life at Hudson’s Bay’. The TV commercial follows the story […]

Dulux invites London and Amsterdam to connect through colour

Dulux invites London and Amsterdam to connect through colour

Dulux is inviting London and Amsterdam citizens to add colour to each other’s lives, using a live link connecting the two European capitals, powered by Ocean Outdoor’s international alliance and the latest digital out of home technology. Created by MullenLowe London, Let’s Colour won the International Prize in Ocean Outdoor’s annual digital creative competition which looks […]

Why VR Now?

Why VR Now?

Virtual Reality, Augmented Reality and Mixed Reality, now commonly known as XR, initially got the world – and big investors – excited with its seemingly limitless applications for film, gaming, and adult entertainment. However, in 2017 the land lies quite differently, as the now maturing technology is increasingly being applied to the more fundamental aspects […]

Kipling launches first-ever global brand campaign with DDB & Tribal Worldwide, Amsterdam

Kipling launches first-ever global brand campaign with DDB & Tribal Worldwide, Amsterdam

Kipling, the brand known for its iconic casual bags and monkey, has selected DDB & Tribal Worldwide, Amsterdam as its lead creative agency for all global campaigns. DDB & Tribal Worldwide, Amsterdam worked with Kipling for over a year to create the cohesive global campaign launched this summer. Kipling’s new campaign shifts to a brighter, […]

Amsterdam Creative Agency Khanna\ Reidinga Rebrands As KRFL

Amsterdam Creative Agency Khanna\ Reidinga Rebrands As KRFL

Amsterdam independent creative agency Khanna\ Reidinga announced a merger and a new name: Khanna\ Reidinga\ Faralley\ LeBon, or KRFL for short. The two original founders – British strategic lead, Rikki Khanna and Dutch Executive Creative Director, Hesling Reidinga – are joined by two new partners; Design chief, Maarten Versteege and production veteran, Michel de Goede. […]

W+K Amsterdam & Nike Take Fans Into the Locker Room with VR Campaign

W+K Amsterdam & Nike Take Fans Into the Locker Room with VR Campaign

Nike has launched an inspirational campaign that takes fans into the locker-room of the Turkish national team for a half-time speech by their captain, Arda Turan. Part of the brand’s global football platform ‘Spark Brilliance’, the integrated campaign aims to inspire young players in Turkey and all over Europe. When a team is down, when […]