Ex-McCann insight specialist welcomed to Armadillo as Senior Strategist

Ex-McCann insight specialist welcomed to Armadillo as Senior Strategist

Bristol-based CRM specialist, Armadillo, which works with major brands including Disney, McDonalds and Carnival UK, welcomes Senior Strategist, Nick Beevors, to the team.   Beevors joins the business with over 15 years’ experience across the planning and strategy industry; splitting his expertise between integrated advertising agencies and in-house marketing departments. Beevors’ diverse experience includes working on campaigns with Aldi, for which his team received an IPA Gold award; Unilever and Domino’s.  […]

McDonald’s asks customers, ‘Peely Peely?’ to kick off annual Monopoly game by Leo Burnett London

McDonald’s asks customers, ‘Peely Peely?’ to kick off annual Monopoly game by Leo Burnett London

Creative agency Leo Burnett London and McDonald’s have launched a new finger wiggling advertising campaign called ‘Peely Peely’ to announce the return of the eagerly awaited annual Monopoly promotion. With a shared ambition to make the Monopoly game more famous than ever – Leo Burnett London developed a campaign to compel more and more people […]

Silicon Valley’s Ann Hiatt joins Armadillo as Non Executive Director

Silicon Valley’s Ann Hiatt joins Armadillo as Non Executive Director

Armadillo, the specialist CRM agency, has appointed ex-Google and Amazon advisor, Ann Hiatt, as its new Non Executive Director (NED). Hiatt worked side-by-side with Eric Schmidt (Google CEO/Executive Chairman) and Jeff Bezos (Amazon Founder and CEO) during her 15 years with the US tech giants. Having recently moved to Europe from the US, Hiatt is […]

New Strategy Director appointed at Armadillo as growth plans continue

New Strategy Director appointed at Armadillo as growth plans continue

Armadillo, the CRM specialist which works with big-name brands including McDonald’s, Hotels.com and Disney, continues with its ambitious growth plan following a management buy-out in February with the appointment of Fiona Craig as Strategy Director. The former Havas Helia Planning Director is now taking the lead as Armadillo’s first senior strategy director. Her role will […]

First Digital Design Director for Armadillo as Rob Pellow appointed

First Digital Design Director for Armadillo as Rob Pellow appointed

Armadillo, the CRM specialist which works with big name brands such as McDonald’s, Disney and Hotels.com, has appointed Rob Pellow as its first Digital Design Director. The former Dyson employee is now responsible for the development of conceptual creative ideas and will have direct leadership of Armadillo’s creative, development and copy team. Pellow has six […]

New CSD for Armadillo CRM as Steve Jefferys appointed

New CSD for Armadillo CRM as Steve Jefferys appointed

Armadillo, the CRM specialist agency working with brands such as McDonald’s, hotels.com and Disney, has appointed Steve Jefferys as Client Services Director to head up the Client Service team of 12 across all of the agency’s clients. Jefferys worked for 13 years in London agencies, including CHI & Partners, Kitcatt Nohr, Proximity London and TMW, […]

Armadillo Scoops Best Email Campaign for McDonald’s at Wirehive 100 Awards

Armadillo Scoops Best Email Campaign for McDonald’s at Wirehive 100 Awards

Armadillo, the CRM specialist agency, has won the best email campaign for McDonald’s Win Win at the renowned Wirehive 100 Awards held on 12th October. The awards, now in their sixth year, celebrate the outstanding creative and technical talent that southern counties have to offer. The award-winning eCRM campaign McDonald’s Win Win achieved click-to-open rates […]