Berry Bros. & Rudd Appoints BBD Perfect Storm to Reposition The King’s Ginger

Berry Bros. & Rudd Appoints BBD Perfect Storm to Reposition The King’s Ginger

Royally-appointed wine and spirits merchant Berry Bros. & Rudd is launching a new brand positioning developed by BBD Perfect Storm for its liqueur brand, The King’s Ginger. The work marks a shift in strategy for The King’s Ginger. Originally developed in 1903 as a revivifier for King Edward VII, the product has historically been associated […]

BBD Perfect Storm hires Kieve Ducharme as first Operations Director

BBD Perfect Storm hires Kieve Ducharme as first Operations Director

Kieve Ducharme has joined BBD Perfect Storm as its first Operations Director to oversee all aspects of the agency’s operations and production. She was previously at Quiet Storm where she had been overseeing production and operations. Ducharme has integrated experience in branded entertainment, content and broadcast and was previously part of Hogarth, the production arm […]

BBD Perfect Storm creates ridiculous #XmashTags to bring #ChristmasJoy to one and all (and to help those in need)

BBD Perfect Storm creates ridiculous #XmashTags to bring #ChristmasJoy to one and all (and to help those in need)

This #GivingTuesday agency BBD Perfect Storm has created the #XmashTag, an extension of its traditional Christmas card that will help spread some festive cheer and do some good for charity at the same time. A cheeky nod at the overuse of hashtags, the agency is hoping to flood Twitter with gratuitous random festive hashtags in […]