JWT London wins FAB Agency of The Year 2013

JWT London wins FAB Agency of The Year 2013

The International Food and Beverage Creative Excellence Awards are delighted to announce that JWT London has been named the 2013 Agency of The Year. The award is presented to the Agency that has scored the maximum points taken from the number of nominations, FAB Awards & FABulous Awards on the night. The creative agency bagging […]

The FAB Food Fight

The FAB Food Fight

With the awards ceremony just around the corner, The International Food and Beverage Creative Excellence Awards have served up a print campaign to wet our appetite. The ads feature jurors and personalities of the Advertising and Design world, duking it out over a food fight. with the copy reading: “Its worth the fight.” “‘It’s worth […]

McDonald’s wins FAB Brand of The Year 2013

McDonald’s wins FAB Brand of The Year 2013

The International Food and Beverage Creative Excellence Awards are delighted to announce that McDonald’shas been named the 2013 Brand of The Year, bagging a phenomenal 13 nominations across the various categories. This is the only Award that is publicized in advance and is based on the number of nominations that McDonald’s has achieved this year. […]

Zenith Appoints New Directors

Zenith Appoints New Directors

Zenith International, the world leading specialist food and drinks industry consultancy whose clients include Coca-Cola, Danone, Nestlé and PepsiCo, has announced the appointment of two new Directors, both promotions from within its existing team. Esther Renfrew, Market Intelligence Director since 2010, becomes a full Board Director with immediate effect. She manages a team of 20 […]

Finally An App That Tells You What To Tip!

Finally An App That Tells You What To Tip!

Finding objective information about the restaurants that consumers are contemplating visiting is often difficult to find. By already calculating more than $400,000 worth of weekly dining transactions, iOS app What Should I Tip? is working to change that. With version 2.0 of the app, Wavelength Media’s free tip calculator app is aiming to provide users […]

Heineken Enhances ULTRA MUSIC FESTIVAL with State-of-the-Art Installation

Heineken Enhances ULTRA MUSIC FESTIVAL with State-of-the-Art Installation

Heineken, the official beer sponsor of ULTRA MUSIC FESTIVAL, happening March 15-17 and March 22-24, 2013 at Bayfront Park in Miami, is transforming the beer line into the ultimate festival experience with its latest activation. Making its debut at the 15th anniversary of the famous event, the Heineken House delivers a world of electronic dance […]

Friends Show Their True Hand in New Online Campaign From Carlsberg

Carlsberg, one of the world's leading beer brands, has released its new online campaign, “Carlsberg puts friendship to the test”. The new online film has a twist to the tag line “That calls for a Carlsberg” through a real life, high drama set-up caught on hidden cameras.

Carlsberg puts friendship to the test by placing volunteers’ unsuspecting friends in the ultimate, dramatic and nerve-wracking situation. Receiving a call in the middle of the night by their best friend who finds himself in a sticky situation during a game of poker, they’re asked, “How far would they go for a friend?” Our chosen […]

Heineken’s Star Bottle Plans To “Arrive Big” In USA

Heineken will debut their new television commercial, “Deja Vu,” on Heineken’s YouTube and Facebook channels as the brand ushers in the redesigned  ‘Star Bottle’ across the United States. Paired with a multi-layered campaign themed “Arrive Big,” the creative will begin appearing on targeted television programming on March 11. “This spot marks a pivotal milestone for […]

Bacardi Asking Party Goers To ‘Walk the Line’

Party hard, but party responsibly, is the latest message Bacardi are trying to spread across India. In partnership with Indian digital agency, Webchutney, the alcohol giants have come up with a digital sobriety test called ‘Walk the Line’. “The installation is placed at bars and clubs across the cities. After a night of partying the […]