Glasgow based Material_UK has helped the Scottish Professional Football League rename and rebrand its divisions. n June The Scottish Premier League and Scottish Football League merged to form the Scottish Professional Football League. The newly formed organisation has unveiled its identity alongside the new league logos. The new identity brings together elements of the SPL […]
According to this map, Hooters is one of the US’s most famous brands, so a change of its well-known logo should be worth a mention—especially when one considers that it has been using the same one for 30 years. Atlanta-based design firm Sky Design has given the restaurant chain’s illustrative owl logo a makeover, to […]
Virgin Group, which operates all Virgin brands, is refreshing its look and feel across all sub groups, working with South African consultancy The Jupiter Drawing Room. The Cape Town-based consultancy was brought in to work with the Virgin in-house team around two months ago, following an international four-way creative pitch. The designers will now work […]
@GreatBritain, @Israel and@Sweden are the best examples of country promotion on Twitter BEIJING — Burson-Marsteller, a leading global public relations and communications firm, today released the second part of its “Twiplomacy” study (http://twiplomacy.com), looking specifically at country branding on Twitter. The study shows that only 9 governments out of 193 UN member states own their country name Twitter handle. […]