Brandwatch & Crimson Hexagon merge to create new AI-driven products to help decision-maker better understand their consumers

Brandwatch & Crimson Hexagon merge to create new AI-driven products to help decision-maker better understand their consumers

Brandwatch and Crimson Hexagon, two leaders in the social intelligence space, announce the signing of a merger agreement. This merger, expected to close in Q4, creates a c. $100 million annual recurring revenue business that will move forward as Brandwatch. “In this digitally connected world, our vision is to transform how organisations understand their consumers […]

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