The BBC is considering scrapping its decades-old channel and radio station-based structure in a radical shakeup which would see a cull of executive posts. The plans are being looked at as part of attempts to reduce management layers to help fund cuts of more than £550m a year due to decreases in licence fee income […]
Tiempo BBDO is once again the agency chosen to set up the new global Lay’s campaign 2016, which will be seen in many countries around the world. The agency created the strategic approach together with the client and did the creative work for the campaign, including a television commercial and a range of online content. […]
Mobile network EE continues to be the best overall operator in the UK – but rival operators are closing the gap, according to a new RootMetrics study. The report, published today, examined how the four major operators – EE, Three, O2 and Vodafone – fared in reliability, network speeds and performance across data, calls and […]
Campaign to End Loneliness has appointed creative agency 23red to lead its communications campaign to raise awareness of the issue of loneliness affecting older people in the UK. In November 2015, the Campaign to End Loneliness, a coalition of organisations dedicated to ending chronic loneliness in older age, issued a brief for a creative partner. […]
Blippar has hired the former Yahoo senior executive Glen Drury to the role of Chief Commercial Officer EMEA, as the visual search and augmented reality company repositions as a digital media platform. Drury is the ex Regional Vice President for Northern Europe at Yahoo and former Vice President of Mobile Advertising at Opera Mediaworks. Drury […]
MEC has made changes to its global management team and UK agency leadership, setting it up globally and locally to continue to develop and thrive, Charles Courtier, the Global CEO of MEC announced on February 4. Jason Dormieux takes the helm as sole UK CEO and Stuart Bowden becomes Global Chief Strategy Officer. Jason will lead […]
Kieve Ducharme has joined BBD Perfect Storm as its first Operations Director to oversee all aspects of the agency’s operations and production. She was previously at Quiet Storm where she had been overseeing production and operations. Ducharme has integrated experience in branded entertainment, content and broadcast and was previously part of Hogarth, the production arm […]
Emirates has come out on top again as the world’s most valuable airline brand, according to the 2016 Brand Finance Global 500 report, which was released February 1. The airline’s brand value grew 17% over last year to reach US$ 7.7 billion. For the fifth year running, the airline has steadily risen up in the […]
Kaleidovision, the specialist digital and music consultancy, launches a new immersive pre-sales experience for multi-award winning fitness brand Gymbox. For the first time, potential clients can get a taster of the new club opening at Victoria, with an interactive digital touchscreen which enables a ‘virtual’ walk-through in advance of the opening. The new Gymbox at […]
Marketing communications group Creston Unlimited announces a partnership agreement with fellow international marketing communications group Ariadna. The Ariadna Holding Group – the leading Latin American independent agency group – shares major clients with Creston Unlimited including Diageo, Nissan, Toyota and Unilever. Ariadna offers the full breadth of marketing services including strategy, creative, media and tech. […]