Postmates, one of the only on-demand delivery apps that can deliver anything from anywhere, announced a “We Get It†360 brand marketing campaign that captures how on-demand ‘anything’ is quickly becoming a way of life — particularly in the app’s largest market of Los Angeles. From Pho, aspirin and coffee runs for the office, to […]
Cheil Worldwide and Busan Metropolitan Police Agency (Busan police) recently launched “Stop Downloadkill” campaign in order to reduce hidden camera crimes in public places. In South Korea, hidden camera crimes have increased by 540% in the last 8 years from 807 cases in 2009 to 5,185 cases in 2016, according to the National Police […]
Founded in 2012, Nykaa started as a multi-brand online beauty retailer selling cosmetic and wellness products, and today it has an extended presence through a mobile app and brick-and-mortar stores. Their maiden campaign, conceptualised by Mullen Lintas, is a reflection of today’s Indian women and the changing landscape. It is a celebration of confident and […]
A groundbreaking new Audi ad, produced by BBH London, captures the RS 4 Avant in its purest form. The commercial, Cooling Down, pans around the car resting in a trackside garage after a race. Its engine is off, yet the evocative sounds of its cooling process give a tangible sense of the car’s power […]
Vicks, the Procter & Gamble-owned brand synonymous with family globally, has launched a heartwarming online video entitled Learning to Love #TouchOfCare, which reinforces the brand’s belief in the power of care. A single act of care not only has the capacity to transform lives, but can transcend social norms, definitions and stereotypes. Vicks believes that […]
Robinsons, owned by Britvic, and Saatchi & Saatchi London release ‘Listen Up’, a multi-million-pound, multi-channel brand campaign to launch Fruit Creations, the first in a new range of Robinsons products designed especially for grown-ups. The protagonist of the fast-paced 40” hero TVC is a young girl who charmingly introduces the benefits of the new range to […]
Marston’s PLC will unveil new branding for The Eagle Brewery and many of its famous beer brands, designed by creative agency Bonfire Creative Intelligence. The Eagle Brewery was born from the sale of the Charles Wells Ltd brewing and brands business to Marston’s PLC last year, who briefed Bonfire to develop a new brand story […]
Ingersoll Rand owned American Standard teamed with creative agency Young & Laramore to launch their new “Better Problems” campaign. American Standard Heating & Air Conditioning is “Built to a Higher Standard,” offering the highest industry standard of heating and air conditioning equipment and unparalleled support from a vast network of independent dealers. To translate the benefits of its […]
Dentsu One has launched a new campaign to mark Honda City’s 20 years in the Indian market. Honda City has been at the forefront in its category since inception. However, it is a lesser known fact that the brand has battled multiple competitive threats over a period of 20 extensive years and has remained at the […]
With its distinctive style and construction, Zippo lighters have served as a canvas for endless artistic creations throughout the brand’s 86-year history. In 2018, the little lighter has attempted something huge: the creation of a huge 17,500 square meter painting in partnership with world-renowned street artist Ben Eine. The mural is the centrepiece of a […]