During the month of Valentine’s Day, the brand wanted to stir the waters of romance with a breakup-proof hoodie. A unique piece that brings a lawyer-written reimbursement policy on its label. Wearing a piece of clothing from your significant other is seen as a sign of affection — and so, it’s more than natural that […]
Energy prices are high and the cold spells are biting – saving money on energy bills is high on everyone’s agenda. But Albert Einstein and his dog Chico are here to help, with some simple ideas for saving energy and tracking your energy use in AMV BBDO’s new integrated campaign for smart metering communications body […]
To demonstrate the brand’s leading position in the industry-disrupting evolution of the mechanical key, access management innovator ABLOY’s campaign flirts with the imagery of beloved heist films – while challenging the very existence of the genre. Finland-based locking and access management brand ABLOY has launched a brand film campaign to highlight the digitalisation of the […]
Airing in the UK market, the campaign was created by Wunderman Thompson Spain and celebrates the addition of bean-based Nuggets and Bowls to the range With more than 100 years of experience fueling the nation with beans, Heinz has expanded its product range with some delicious new launches: bean-based Burgers, Nuggets and Bowls. These new additions demonstrate the versatility and nutritional benefits of […]
First major campaign from Specsavers to highlight contact lenses with a free trial Specsavers today launches its first major campaign around its contact lens offering with a playful look at the challenges of kissing for glasses wearers. The campaign – Kiss Clash – focuses on the creative ‘Don’t let specs get in the way […]
Today Specsavers announces its sponsorship of Channel 4’s popular quiz show Countdown to raise awareness of its expertise in audiology and through its home visits service. The two-year sponsorship, negotiated and bought by MG OMD, starts on 3 February and comes 17 years after the business first sponsored the show. The Countdown sponsorship will […]
Heathrow Airport is launching a new campaign to highlight the range of destinations that are accessible directly from the airport during peak ski season this winter. It’s part of a new campaign, kicking off with skiing, that shows the range of destinations you can fly to from Heathrow. The latest work from creative agency St. […]
PureGym, the low cost, market disruptor has launched a multi-channel campaign aimed at cementing its reputation as the smart, best value gym around. Created in partnership with, McCann Manchester, the campaign – ‘Way More Than You Pay For’ aims to celebrate PureGym’s value proposition and focuses on how much members get for their money at […]
With New Year’s resolutions starting to falter as we move through January, cycling wear brand Fat Lad At The Back (FLAB) are encouraging people to focus on personal happiness and avoid setting themselves up for failure with their new campaign New Year Same Me. Whilst New Year’s resolutions can seem like a bit of a […]
Ford Pro is launching a Pan-European campaign for the all-new 2023 Ranger pickup truck, created in partnership with AMV BBDO. The all-new model replaces a vehicle that has been Europe’s best-selling pickup now for eight consecutive years. Entitled “Go Break It In”, the creative work subverts automotive category conventions by eschewing beauty shots of gleaming vehicles. The idea is that, rather like a new pair […]