Acclaimed Indian film director, Shekhar Kapur has collaborated with international charity WaterAid to create a short animation, Brides of the Well, adapted from a story written by Shekhar to highlight the impact of the water crisis on women and girls globally. Narrated by Bend it like Beckham and ER star, Parminder Nagra, the film […]
Tumblr, a creative platform bringing together millions of people and communities from around the world, announced the launch of ‘Seen’, a brand new unique art exhibition exploring the hidden depths, complexities and perceptions of mental health. Partnering with Made of Millions, a grassroots mental health platform that uses art and technology to inspire advocacy, the […]
October 10 – World Mental Health Day – sees the release of a video designed to draw football fans’ attention to On Your Side, a partnership between mental health charity Mind and the English Football League (EFL). Branding and communications agency Our Design Agency (ODA) produced the video. ODA Creative Director Grant Willis says: “This […]
 Lifeline has launched a new fundraising campaign, The 72 Club, which flipped the infamous ‘27 Club’ on its head. The ‘27 Club’ consists of a group of young musicians whose lives were tragically cut short. From that inspiration, The 72 Club was created to inspire all Kiwis to go on to live to 72 […]
The Motor Neurone Disease Association (MNDA), who fund and promote global research into motor neurone disease (MND) providing support to people across the UK, have appointed the independent creative agency Don’t Panic as their agency of record. After a competitive pitch, Don’t Panic have won the account, they will now look after all of MND […]
Scotland’s leading children’s charity Children 1st is appealing to people across the country to join its campaign to help children and their families recover from trauma. The charity supported more than 10,000 children and their families last year, and aim to double this figure by 2023, through their ‘Give A Child Their Smile Back’ […]
This October, for Breast Cancer Awareness month, Leo Burnett London has devised a pro bono campaign for client Breast Cancer Care – the only UK-wide charity providing care, information and support to people affected by breast cancer. The campaign breaks on the first of October and will play out for the duration of the month. It sees Leo Burnett London partnering with Breast Cancer […]
The charity Guide Dogs is launching its latest DRTV advert to raise funds for its ‘Sponsor a Puppy’ campaign. Created by Proximity London, the activity aims to recruit new donors and increase the average gift by demonstrating the dramatic impact that a guide dog can have on someone’s life. Every single day 250 people […]
World Vision UK have appointed VCCP to be their lead creative agency, following a competitive four-way pitch. The fully-integrated agency will be working on creating a strategic brand narrative for the charity, as well as on specific campaigns across the year – starting straight away with the 2018 Christmas campaign. Sally Bownes, Head of Brand […]
This week sees the launch of the ‘Sleep Out’ OOH campaign, with creative by WCRS and media donated by Jack, in partnership with End Youth Homelessness. The annual national event challenges participants to face the cold of a winter night and swap their bed for a sleeping bag and cardboard mat, fundraising for homeless and […]