Amazon has launched a heart-warming new multi-channel brand campaign which sees the return of its iconic singing boxes, embracing a touch of festive magic to deliver smiles as well as gifts this Christmas. Amazon’s hotly anticipated Christmas campaign will be launching with a hero 90 second TV advert airing on 4thNovember during Coronation Street, and […]
As Christmas approaches and people begin planning what presents to buy or which post-Christmas fitness routines to take up, Peloton is targeting a wider audience in a new campaign from Dark Horses. Building on 2018’s successful launch campaign, the next instalment conveys the passion, power and intensity of the highly motivational, live and on-demand fitness classes […]
Intended to welcome all gamers into the world of PlayStation®4, this new global campaign features some of the most loved game characters side-by-side with players in the real world. A casual coffee is interrupted by Monster Hunter World’s Palico passing by, then players run quickly into battle towards an encroaching Rathalos. The start of a […]
Saatchi & Saatchi London has produced a new campaign for the charity Marie Curie which aims to highlight the way people avoid talking about death and dying by using euphemisms and encourage more people to start a conversation. Most people aren’t comfortable thinking or talking about dying, and the new campaign, ‘Whatever you call it’ uses […]
Manchester-based film and creative content company, The Gate, was hired by creative agency, Brandon, to help reveal a new look for the UK’s number one Italian cooking brand, Napolina (www.napolina.co.uk). Brandon was tasked with bringing Napolina’s brand messaging “For the love of Italian food” to life through a 30 second TV commercial. The Gate produced […]
MarComm’s Star Parade is a series where we shine the spotlight on some of the global stars from the Marketing and Communications industry, and Jamie Williams has been a creative beacon for over 15 years now. He joined isobel in 2012 and put on the big boots as their Managing Partner. ‘If you need a deal […]
MarComm’s Star Parade is a series where we shine the spotlight on some of the global stars from the Marketing and Communications industry, and Mark Davis is someone who has been shining bright in the design word for over 12-years now. Mark co-founded independent integrated creative agency me&dave, with his university friend Rob Willmott in 2007. Today me&dave […]
RAPP UK is launching a ground-breaking new approach to finding talent with The READY Initiative, an apprenticeship for young people who have experienced homelessness and are suited to a creative career. The initiative is a partnership between RAPP UK, youth homelessness charity Centrepoint and education specialist Creative Pioneers to find and develop these individuals. More […]
Retailer launches new 2019 Fall Apparel Collection through regional activations featured in newest TV spot
Walmart Canada launches their new 2019 fall collection with the ‘I’m Wearing Walmart’ campaign – aimed at making affordable fashion a reality for all Canadians with stylish, on trend offerings at everyday low prices. The new collection from the company’s house brand, George, was designed with an emphasis on fashionable pieces rooted in comfort and […]
Behavioural communications agency HeyHuman is launching the first pan-African Guinness Innovation campaign to support Guinness Smooth, a refreshing new variant. The campaign will run across five markets and is designed to address the perception of Guinness and recruit younger and female consumers into the stout category. HeyHuman was involved in developing the brand and campaign […]