Intended to welcome all gamers into the world of PlayStation®4, this new global campaign features some of the most loved game characters side-by-side with players in the real world. A casual coffee is interrupted by Monster Hunter World’s Palico passing by, then players run quickly into battle towards an encroaching Rathalos. The start of a […]
Saatchi & Saatchi London has produced a new campaign for the charity Marie Curie which aims to highlight the way people avoid talking about death and dying by using euphemisms and encourage more people to start a conversation. Most people aren’t comfortable thinking or talking about dying, and the new campaign, ‘Whatever you call it’ uses […]
Manchester-based film and creative content company, The Gate, was hired by creative agency, Brandon, to help reveal a new look for the UK’s number one Italian cooking brand, Napolina (www.napolina.co.uk). Brandon was tasked with bringing Napolina’s brand messaging “For the love of Italian food” to life through a 30 second TV commercial. The Gate produced […]
MarComm’s Star Parade is a series where we shine the spotlight on some of the global stars from the Marketing and Communications industry, and Jamie Williams has been a creative beacon for over 15 years now. He joined isobel in 2012 and put on the big boots as their Managing Partner. ‘If you need a deal […]
MarComm’s Star Parade is a series where we shine the spotlight on some of the global stars from the Marketing and Communications industry, and Mark Davis is someone who has been shining bright in the design word for over 12-years now. Mark co-founded independent integrated creative agency me&dave, with his university friend Rob Willmott in 2007. Today me&dave […]
RAPP UK is launching a ground-breaking new approach to finding talent with The READY Initiative, an apprenticeship for young people who have experienced homelessness and are suited to a creative career. The initiative is a partnership between RAPP UK, youth homelessness charity Centrepoint and education specialist Creative Pioneers to find and develop these individuals. More […]
Retailer launches new 2019 Fall Apparel Collection through regional activations featured in newest TV spot
Walmart Canada launches their new 2019 fall collection with the ‘I’m Wearing Walmart’ campaign – aimed at making affordable fashion a reality for all Canadians with stylish, on trend offerings at everyday low prices. The new collection from the company’s house brand, George, was designed with an emphasis on fashionable pieces rooted in comfort and […]
Behavioural communications agency HeyHuman is launching the first pan-African Guinness Innovation campaign to support Guinness Smooth, a refreshing new variant. The campaign will run across five markets and is designed to address the perception of Guinness and recruit younger and female consumers into the stout category. HeyHuman was involved in developing the brand and campaign […]
Bold new advertising campaign from BBH London launched on 21st September The campaign has been launched to coincide with the 20th anniversary of Peace One Day, a global NGO that Simba is officially sponsoring. The TV ad premieres on Channel 4, ITV and Sky, from 21st September
Sleep technology brand Simba has launched a major new brand campaign to raise awareness of how a lack of sleep can radically affect both decision making and emotional reactions, whilst also playing a vital role in conflict resolution. The Made For Peace campaign, which has been devised by award-winning creative agency BBH London, will feature TV, organic social and digital ads. Comms […]
-New work from Havas London aims to break the stigma around lubrication and challenge the myth that only penetrative sex is good sex-
Durex, the world’s #1 sexual wellbeing brand1, has today launched a playful, pro-foreplay marketing campaign for its Pleasure Gels lube collection. Foreplay Forever, which runs across multiple European markets, aims to normalise lube usage for pleasure – not just for problems – while simultaneously busting the myth that only penetrative sex is good sex. Two-thirds […]