UK gaming entertainment company 1st11 welcomes Brazilian soccer star Arthur Melo as investor and first global ambassador

UK gaming entertainment company 1st11 welcomes Brazilian soccer star Arthur Melo as investor and first global ambassador

Leading international gaming entertainment business 1st11 has secured Brazilian international and Juventus soccer star Arthur Melo as its Global Ambassador. 1st11 delivers interactive gaming experiences working in collaboration with leading talent from the world of gaming, pro sports and esports. Facilitated by advanced proprietary mobile technology, fans can join in the action and play alongside […]

Free Turn Introduces Immersive Audio Company

Global development partnership with Teliporter Group’s Antenna International. Creative pioneer Ray Mia joins as Free Turn Audio President of Strategy

Free Turn Introduces Immersive Audio Company

Total entertainment company, Free Turn, has announced the launch of Free Turn Audio, a specialist immersive audio company to work alongside its film, television and brand funded entertainment offering. The company will focus on premium scripted and factual audio with potential to extend storylines across media including TV, film, experiences and gaming. Projects will be financed by diverse […]

Havas Media Group supercharges its entertainment and culture offering under a new integrated proposition, Havas Entertainment

- New entertainment proposition will be led by Nick Wright, current Managing Director of JUMP, Havas Media Group’s content and partnerships division - Move is in response to sea-change in consumer and business behaviour, and is part of a broader reorganisation and simplification of the Havas Media Group offering around three core areas: Havas Media, Havas Entertainment and Havas Market

Havas Media Group supercharges its entertainment and culture offering under a new integrated proposition, Havas Entertainment

Havas Media Group supercharges its entertainment and culture offering under a new integrated proposition, Havas Entertainment

Wunderman Thompson UK invites staff to celebrate LGBT+ History Month with ‘Letters from the heart’

Wunderman Thompson UK invites staff to celebrate LGBT+ History Month with ‘Letters from the heart’

In line with the Poetry, Plays and Prose theme for this year’s LGBT+ History Month, creative, data and technology company Wunderman Thompson UK is launching a creative writing challenge. Entries for the ‘LGBTQIA+ Letters from the heart’ competition can take the form of a poem, story, letter, or spoken word piece. It is open to anyone at […]

Travel Republic sponsors prime time ITV dating show Take Me Out

Travel Republic sponsors prime time ITV dating show Take Me Out

Travel Republic has secured a significant business partnership with ITV and Fremantle to launch a large-scale marketing campaign with the popular dating show, Take Me Out. This exciting sponsorship, which was brokered by JUMP, part of Havas Media Group, will run across broadcast, catch-up, digital and social media channels. As part of the partnership JUMP […]

ITV’s New Campaign Lets the Audience Choose Ant & Dec’s Journey to the I’m A Celeb Jungle 2019

ITV’s New Campaign Lets the Audience Choose Ant & Dec’s Journey to the I’m A Celeb Jungle 2019

In a first for the broadcaster, ITV unveils an interactive ‘choose your own adventure’-style campaign to celebrate Ant & Dec’s highly-anticipated return to the I’m a Celebrity Jungle this November. ITV’s in-house agency, ITV Creative, developed the integrated series of ads, which see the iconic TV duo journey to the jungle with the help of […]

FOX Entertainment Launches Bold New Brand Evolution Created by Trollbäck+Company

FOX Entertainment Launches Bold New Brand Evolution Created by Trollbäck+Company

As part of its growth strategy and to kick off the 2019-20 television season, FOX Entertainment unveiled a brand evolution during the 71st Emmy Awards. In the midst of a fast-changing industry, the brand’s new cross-platform identity created by branding and design studio Trollbäck+Company challenges traditional network models and reflects FOX’s legacy as a daring, […]

Monumental Sports & Entertainment introduces new brand positioning and advertising campaign

Monumental Sports & Entertainment introduces new brand positioning and advertising campaign

Monumental Sports & Entertainment (MSE), one of America’s leading sports and entertainment family, launched a new brand campaign themed, ‘Raise the game. Be Monumental,” to raise awareness of the Monumental brand among fans and the broader D.C. business community. The new branding effort features the launch of a new and improved company website and new advertising campaign. […]

loyalkaspar redesigns entertainment marketing association Promax brand for the future

loyalkaspar redesigns entertainment marketing association Promax brand for the future

Since 1956, Promax has been connecting entertainment marketing professionals across the globe. But as the industry has shifted from linear to digital in recent years, the company recognized an opportunity to expand its community of marketing executives beyond the confines of traditional TV. This year, Promax launched an updated brand identity and architecture to take […]

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