Mars Edge, a new entrepreneurial arm of Mars, Incorporated dedicated to human health and wellness through targeted nutrition, has launched a new product rich in protein and micronutrients in India, with a comprehensive brand and packaging strategy by Straight Forward Design. As part of Mars Edge’s drive to create better lives through nutrition, GoMo Dal Crunchies have been […]
Subway and Above+Beyond have launched a new campaign reminding the world that you can always get exactly what you want at Subway. The campaign, which will run across the UK & Ireland, kicks off with a TV ad which depicts the set of a Subway commercial being interrupted by a group of masked invaders to shut […]
In a campaign to reinforce the Asian Flavors of NISSIN Foods Brasil, the company presents its newest executive – straight from Japan. Gotsui Wasabi, is a superstar monster who, after having his TV show canceled, took a trip around the world looking for a new job. Knowing how successful NISSIN has been over the last 50 years […]
Global branding experts BrandOpus are thrilled to be working with Cottage Delight to relaunch their brand; with a new narrative, brand mark and wider visual identity, including structural design across all packaging formats. Founded over 40 years ago in Staffordshire, Cottage Delight pride themselves on crafting their products locally by hand. They came to the […]
Creative agency, Space, has devised and delivered a through-the-line, fashion initiative for Häagen-Dazs to coincide with the launch of its new packaging in Germany. ‘The Design of Exträordinary’ campaign links General Mills’ premium ice cream brand with the prestigious Berlin fashion school, Lette Verein, and leading German fashion designer, Kilian Kerner. A total of 30 […]
Animal is back and this time he’s brought some mates, ‘Chicken’ and ‘Beef’. Although designed to re-position Peperami as a protein snack for a new generation, this epic, tongue-in-cheek 40’ animated TV spot by Atomic London is every bit as irreverent as you would hope from a Peperami ad. Directed by Rick and Mario at […]
The world’s first Sausage Roll sidecar was unveiled in London to celebrate Greggs launching on Just Eat, a leading global hybrid marketplace for online food delivery. The exciting new partnership is now live in nine shops in London, Newcastle and Glasgow, acting as delivery hubs to serve over a million households across the three cities. […]
McDonald’s, together with Leo Burnett London, have launched a new campaign celebrating McDonald’s McDelivery being part of late-night Movie Nights on ITV2 ITV3 and ITV4. The campaign is part of a sponsorship deal between ITV and McDelivery powered by Uber Eats, for the broadcaster’s post 9pm digital network film package secured by OMD UK. Created […]
Nude Brand Creation have created the branding and packaging design for a re-launch of Mandira’s Kitchen, formally Surrey Spice. As a small business making the step-up and moving to new premises at The Silent Pool in Surrey, Surrey Spice approached Nude to re-brand and re-fresh their identity. Nude’s first challenge was to encourage a name […]
Stirrd, a premium online confectionery brand from The Serious Sweet Company, has launched with a brand proposition and identity created by Elmwood, one of the world’s most effective brand design consultancy. The agency was responsible for naming, packaging, product proposition, structural pack design, website design, photography and art direction, and font creation for the challenger brand, which […]