St Luke’s creates new National AIDS Trust #RockTheRibbon film

St Luke’s creates new National AIDS Trust #RockTheRibbon film

 A stunning video narrated by Stephen Fry, and showcasing the dance skills of the incredible choreographer who directed Childish Gambino’s smash viral hit ‘This Is America’ earlier this year, has just been released to highlight the National AIDS Trust’s (NAT) new message to “Rock The Ribbon” this World AIDS Day (1 December). Dance genius […]

New charity Versus Arthritis teams with Channel 4’s Gogglebox to highlight new campaign

New charity Versus Arthritis teams with Channel 4’s Gogglebox to highlight new campaign

 Following the launch of a UK-wide multi-channel campaign for Versus Arthritis, developed by M&C Saatchi and Blue 449, its latest iteration sees the charity collaborating with Channel 4, Studio Lambert and Gogglebox, to get the nation talking about arthritis. As well as a two minute advert featuring four of the Gogglebox families, talking about […]

Honeywell India announces public awareness campaign on the importance of a ‘Healthy Sleep’

Honeywell India announces public awareness campaign on the importance of a ‘Healthy Sleep’

 Honeywell a leader in Connected Building technologies, announces a public awareness campaign to educate people about the importance and benefits of a ‘Healthy Sleep’ with its Brand Ambassador and Bollywood Actor Kareena Kapoor Khan. The campaign has been conceptualised by The Womb. Out of the top 10 most polluted cities in the world, nine […]

Durex joins joins forces with (RED) and asks the world to ‘Give a F**k’ in new global campaign

Durex joins joins forces with (RED) and asks the world to ‘Give a F**k’ in new global campaign

Durex, the world’s number one condom brand, launched a new partnership with AIDS organisation, (RED), with a disruptive new earned media campaign asking people to ‘Give A F**k’ ahead of World AIDS Day 2018. Marking the start of a three-year partnership with (RED), Durex will deliver a minimum of $5 million to support the critical […]

The Movember Foundation launches ambitious and intelligent 2018 campaign with Blue State Digital

The Movember Foundation launches ambitious and intelligent 2018 campaign with Blue State Digital

Movember 2018 kicks off in November with an ambitious, targeted and intelligent digital marketing campaign. The campaign for the Movember Foundation’s annual fundraising month has been devised by purpose-driven digital agency Blue State Digital and will run across the UK, the US, Canada and Australia. The majority of activity for ‘Movember’ launches with Movember season […]

ROTHCO creates a striking campaign to urge people to #takenotice this Breast Cancer Awareness month

ROTHCO creates a striking campaign to urge people to #takenotice this Breast Cancer Awareness month

 If one of the most touched and photographed breasts in the world suddenly developed a lump, would anyone notice? That was the key question asked by leading Irish cancer charity, the Marie Keating Foundation, and creative agency ROTHCO | Accenture Interactive, as part of their arresting new campaign, ‘Take Notice’, for Breast Cancer Awareness […]