& SMITH Creates Identity And Personality For New Independent UK Hotel Group GuestHouse. Luxury Hospitality Just Got Fun
& SMITH Creates Identity And Personality For New Independent UK Hotel Group GuestHouse. Luxury Hospitality Just Got Fun
& SMITH Creates Identity And Personality For New Independent UK Hotel Group GuestHouse. Luxury Hospitality Just Got Fun
Matt Holt, Digitas UK Chief Strategy Officer, welcomed a bumper audience to the event at London’s Soho Hotel, kicking- off proceedings by outlining “The Experience Problem”. Recent research from Digitas UK showed that 9 out of every 10 people in the UK agreed that we are more disconnected as a society than ever before (November […]
With 18 months to go before the opening of its Grand Central Tower in Birmingham, BLOC Hotels announces a strategic and creative partnership with Start Design Consultancy to create a market-leading brand development programme. As brand consultancy partners, Start Design will work closely with the premium, short-stay hotel chain to redefine the hotel experience for a new […]
Icelandic hotel chain, Center Hotels, presents a bold re-brand to reinforce their position as the most loved hotel group in Iceland and beyond. The first representation of the new vision can be found at the new Center Hotel Laugavegur, designed to deliver a memorable customer focused experience that capture the essence of Iceland and makes […]
Independent behaviour change agency, 23red, has worked with sustainability experts WRAP, to develop and launch Stand Up For Food month; – a dedicated month of action within the Guardians of Grub campaign to help reduce the amount of food wasted within the UK hospitality sector. Throughout September, the UK’s busiest bars, pubs, restaurants, hotels, cafes, […]
Leading hotel group, IHG (InterContinental Hotels Group), has selected DeVries Global as global communications AOR for its luxury and boutique brands: Regent Hotels & Resorts, InterContinental Hotels & Resorts, Kimpton Hotels & Restaurants (outside of the Americas) and Hotel Indigo. DeVries has been tasked with raising awareness of IHG’s luxury credentials, winning hearts with innovative consumer activations and driving first-choice preference for […]
The famous Badrutt’s Palace Hotel in St Moritz has appointed Archant Dialogue as its content agency to create and deliver luxury lifestyle content and engage and inspire its sophisticated audience. This will be achieved through a redesign of the hotel’s Tower Revue magazine, and Dialogue will also launch a new Tower Revue online magazine website and Instagram channel in […]
While most affordable hotels are bland and impersonal, Qbic celebrates individuality. Branding agency Ragged Edge partnered with Qbic to redefine their brand, creating a bold and distinctive platform with the power to bring their unique vision to life, all over Europe. “Qbic was already doing something remarkable. Our London and Amsterdam hotels were the greenest in their respective cities,” says […]
London agency FormRoom drew on the very best in service, function and interior trends within the food and beverage industry to create luxury European restaurant, Kailo. “It’s an exciting landscape, where hospitality brands are emerging as the next generation of true powerhouses, capturing consumer’s attention in a way usually only reserved for fashion, beauty and […]
Pets are the new jet setters. Year on year, Hotels.com has seen a 70% uplift in searches for pet-friendly hotels and almost a third of British pet owners have taken their four-legged friends on holiday with them (31%) – to two countries outside the UK on average. Despite cats and ferrets being eligible for pet […]