Hyundai Drives Towards a More Sustainable Future with College Campus Campaign

Hyundai to Award $100,000 Grant to One Lucky California University’s Office of Sustainability · Hyundai Promotes Family of Alternative Fuel Vehicles at College Campus Activations

Hyundai Drives Towards a More Sustainable Future with College Campus Campaign

Hyundai has collaborated with California universities to spread awareness about an issue affecting the state and the world at large, water sustainability. Students and faculty members from Pepperdine, Loyola Marymount University, and Santa Clara will be encouraged to participate in simple ways to better the environment through the Drive the Future: A Hyundai Experience marketing […]

Hyundai progresses into the future by taking us back to the past with its “Next Awaits” campaign

Hyundai progresses into the future by taking us back to the past with its “Next Awaits” campaign

While other car brands are still announcing sustainable cars, Hyundai has already brought three zero-emission vehicles onto the road. This progressive attitude is nothing new for Hyundai, given their rich entrepreneurial history, but it remains a lesser known fact to the outside world. So when it came to promoting their next generation of cars — […]

Kona Iron Man Edition SUV Makes Global Debut at 2018 San Diego Comic-Con

Kona Iron Man Edition SUV Makes Global Debut at 2018 San Diego Comic-Con

 “My armor’s maneuverable, fast, and lots of fun at parties,” – Tony Stark.  In Stark-like fashion, Hyundai unveiled a special edition Iron Man-inspired Kona SUV on the opening day of San Diego Comic-Con 2018. Taking centre stage at the Marvel booth, the Kona Iron Man Edition features both exterior and interior design elements that […]

Hyundai preps for the all-new Veloster’s appearance in Ant-Man and The Wasp with new campaign

Hyundai preps for the all-new Veloster’s appearance in Ant-Man and The Wasp with new campaign

 Leading up to the July 6 release, Hyundai is tapping into Ant-Man’s superpowers with a fully integrated marketing plan that includes new commercials, an interactive sweepstakes and much more. Starting on June 11, Hyundai will air the new Ant-Man and The Wasp-inspired ad “Stoplight Standoff” on US broadcasts. Two police officers and a Veloster […]

Hyundai surprises drivers with emotional meeting in Super Bowl LII ad by INNOCEAN Worldwide

Hyundai surprises drivers with emotional meeting in Super Bowl LII ad by INNOCEAN Worldwide

 For the first time ever, Hyundai featured its non-profit organization, Hyundai Hope On Wheels, in its Super Bowl marketing. In an emotional commercial that opens with fans streaming into what they think is part of the Super Bowl Experience driven by Genesis, they enter what appears to be a typical security checkpoint with metal […]