Metropolis teams with VURoll for their #MyHealthMyUmbrella campaign

Metropolis teams with VURoll for their #MyHealthMyUmbrella campaign

Metropolis, one of the leading diagnostics companies in India, by revenue, successfully concluded their #MyHealthMyUmbrella online campaign recently with 1.7 Million impressions. The campaign was executed end-to-end by VURoll, India’s first multi-channel, DIY social media engagement platform. Metropolis Healthcare launched the Umbrella Handshake movement with the aim to create awareness about the importance of preventive healthcare […]

Axis Mutual Funds and The Womb take on Fake News in India

Axis Mutual Funds and The Womb take on Fake News in India

In the context of fake news getting forwarded and investors getting unnecessarily influenced by it, Axis Mutual Fund, one of India’s premier asset management companies has launched an investor awareness campaign with the message for investors to act responsibly when it comes to such messages on money/investments, and not act upon or spread news which […]

The Womb positions Saregama Carvaan as the perfect wedding gift in new campaign

The Womb positions Saregama Carvaan as the perfect wedding gift in new campaign

There are over 10 million weddings in India every year. Increasing by 30% year on year and a lot of gifting happens during this season. The Womb, a premium advertising and innovations agency, identified this as an opportunity to position Saregama Carvaan as the perfect gift. It was important that the brand identified an existing gifting moment, rather […]

Kapil Tammal rejoins as a flag-bearer in Scarecrow’s new journey with M&C Saatchi

Kapil Tammal rejoins as a flag-bearer in Scarecrow’s new journey with M&C Saatchi

Kapil Tammal joins Scarecrow M&C Saatchi as Executive Creative Director and Creative Head.  A BFA graduate from J.J. Institute of Applied Arts, Kapil Tammal has over 17 years of experience in advertising. He started his career with Concept Communication in 2001 before moving to Triton Communications and Umbrella Design. He has also worked with McCann Erickson for more […]

Virat Kohli and Anushka Sharma return as Manyavar unveils sequel to its ‘Virushka’ ad

Virat Kohli and Anushka Sharma return as Manyavar unveils sequel to its ‘Virushka’ ad

Men’s ethnic wear brand Manyavar, released a new ad – “Naye Rishtey, Naye Vaade – Hamesha” (New relationships, new promises – always) – taking forward the story of Virat Kohli and Anushka Sharma in the ad. It continues the playful romance of the pair at yet another ‘yaar ki shaadi’ (friend’s wedding). Dressed in a […]