krow has been named the brand agency for Britain’s fastest growing packaged cider brand – Brothers. The team at Brothers were so impressed with krow’s knowledge of the sector and their shared ambition for the brand, that they shelved plans for a competitive pitch and awarded the work directly to krow, who is appointed lead […]
This summer, DFS is celebrating 50 years of bringing the joy of comfort to the nation thanks to its high-quality, handcrafted sofas. A new campaign by krow highlights the fact that comfort is as important to DFS as it’s always been, because a sofa is more than just a piece of furniture – it’s a […]
DFS has partnered with The LEGO Movie 2, the much- anticipated sequel to the BAFTA-winning The LEGO Movie, for its new Winter Sale campaign. The TV and online ad shows the characters of the Warner Bros. blockbuster animation embarking on a mission to find themselves some comfy sofas and, in their words, “save our butts”. The ad, created […]
Abarth, the FCA Group-owned car brand, has appointed krow to work on its UK advertising. The account moves to krow, which handles Fiat’s UK creative account. krow’s brief covers Abarth’s UK advertising across channels including TV, press, radio and OOH, and the first work from the agency is a radio campaign that is expected to […]
Tic Tac is launching a £1.5m campaign featuring a brand new TV creative and positioning, encouraging people to take on new experiences and ‘Open Up’. For the first time in five years, Tic Tac Core (Fresh Mint, Lime & Orange, Strawberry Fields, and Mint Rush) is hitting the UK’s screens on 7th May and running […]
krow has launched a new ad for the UK’s biggest sofa manufacturer, DFS, which takes us in-store to explore the choice of colours available across their range of styles. The campaign is the eighth for DFS featuring Aardman designed characters, which are based on real employees of the sofa company. Breaking on Tuesday 20th March, […]
krow has unveiled its first campaign for Sky Vegas since winning the business in December 2017, positioning the online casino as the Experts of the Unexpected. It introduces the ‘King of the Unexpected’ – a brand advocate who extols his love of living a life full of ‘unexpectations’. He lives for the buzz of anticipation […]
Sky Vegas, the online casino, has appointed krow to handle its advertising account. krow won the business following a competitive pitch process that also involved BJL, Fallon, and iris. The previous incumbent was mcgarrybowen. The agency’s first task is to create a campaign, breaking in February, to bring the Sky Vegas brand to life and […]
[KGVID]https://marcommnews.com/wp-content/uploads/2017/10/DFS_JOY-OF-HOME_30-SEC.mp4[/KGVID] krow has created a new Christmas campaign for DFS, the UK’s biggest sofa manufacturer and retailer. Using the iconic, hand-crafted Aardman characters which first broke with DFS’ Christmas delivery ad last November, this year’s ad focuses on the fact that Autumn and Winter Collection sofas are currently up to half price, with many guaranteed […]
krow has created a bespoke outdoor ad campaign for Fiat, to coincide with Pride in London 2017. It will run across sites in key locations such as Westfield Stratford, Canary Wharf and Trinity Wandsworth, and be supported by posts on Fiat’s social media channels on the day of the Pride in London Parade, which takes […]