British bike share Beryl has today announced that it will offer free rides to voters heading to polling stations for the general election on Thursday 12th November. Beryl currently operates in the City of London, Hereford, Bournemouth and Poole. The complimentary rides are being sponsored by Beryl to encourage riders in their public schemes to […]
Serviceplan Middle East partners with Bridgestone MEA and Dubai Police and government organisations on road safety and health campaign aimed at the UAE truck driver community.
Bridgestone MEA worked with the Dubai Police, Nasser Bin Addullatif Alserkal and RTA on a potentially life-saving health check campaign, designed to offer free health screenings to UAE truck drivers and consequently improve fitness and road safety. Launching the campaign is an online film sensitively directed by Nixon Freire out of Hanzo Films. The film […]
MarComm’s Star Parade is a series where we shine the spotlight on some of the global stars from the Marketing and Communications industry, and Rowena Curlewis, CEO and founder of drinks design specialists Denomination has been just that…. Q) Give us a brief insight into your career so far? My first job was as a marketing […]
People around the world have come to anticipate Spotify Wrapped as a chance to remember the cultural moments, the streaming trends and the memes that have kept society in sync over the last 12 months. While this year’s campaign will hold true to that sentiment, Spotify is turning it up and closing the decade at […]
Canada’s professional Rugby League team, Toronto Wolfpack, have selected LP/AD as agency of record for the 2020 season. The team’s promotion to the Super League as well as their recent signing of rugby superstar Sonny Bill Williams has created an opportunity and accelerated interest in the team both domestically and internationally. As a result, Toronto […]
Experience12, the pop-culture marketing agency is looking forward to a merry little Christmas as it announces the launch of its 2019 pop-culture Christmas party advent calendar. The calendar embodies film, TV and gaming highlights who have ‘sleighed’ pop-culture in the past year, welcoming a range of top characters from the likes of Stranger Things, Good […]
With a blended model of people and technology, highly reactive onsite and 24/7 offsite resources, the appointment is designed to deliver efficiencies and create a fast, agile partnership enabled by Team ITG’s transformational marketing, Canopy. Canopy has already captured the hearts and minds of the Renault Groupe, driving huge savings and efficiencies, such as a […]
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As announced in November 2018, for the first time ever DIESEL, together with the real estate group Bel-Invest, has entered the world of real estate with the first residential DIESEL building, located in Miami, Florida. And what was the workaround to keep clothes front-and-center in the project, starting from the launch? An unconventional campaign called […]
- Thornton joins from experience design agency Foolproof, where he was Head of Technology
- Will lead and grow technology offering to ensure agency continues to create unexpected and unforgettable work for its growing client portfolio
Creative agency ELVIS has announced the appointment of Steve Thornton to the new role of Technical Director, as it seeks tosupercharge and evolve its in-house technology capabilities. Thornton joins the agency from experience design agency Foolproof, where he was Head of Technology, leading user experience projects for several major financial services businesses. Prior to this, he spent ten years […]
New research reveals 98% believe future improvements are held back by data silos, justifying the cost and in-house skills shortage
Data-driven marketing is vital for today’s marketing teams. But a new report by global marketing communications agency Allison+Partners revealed that while marketers have made progress to becoming more data-driven, nearly all respondents cited numerous barriers preventing them from getting the most out of data. The survey, which included input from 500 marketing directors in the […]