MarComm’s Star Parade is a series where we shine the spotlight on some of the global stars from the Marketing and Communications industry, and Ben Lambert is someone who has been shining bright in the design word for nearly 20-years now. Ben co-founded award-winning brand design agency PB Creative with Pete Hayes in 2010 after having […]
Independent creative advertising agency, Leagas Delaney, and financial services client, Investec CIB, launch a new campaign featuring rugby player, Owen Farrell. The campaign – stirred by Investec’s longstanding relationship with Farrell – promotes the spirit of winning, a shared value and attitude between Farrell and Investec. The film opens to Farrell, alone on a dark training ground lit […]
Barclays and Iris have launched a fleet of clean air cabs across London, to support high growth UK business Airlabs. Ten electric Barclays Air cabs have been fitted with Airlabs’ innovative air cleaner, containing unique patented nano-carbon filtration technology, to reduce the impact of London’s high levels of air pollution on drivers and passengers. The […]
Surf, a leading fragrance detergent brand in the UK, has announced its latest brand campaign with Love Island’s landslide 2018 winner, Dani Dyer. Supported by a £2m media investment, the campaign which airs on TV and digital from July, will focus on Surf’s liquid and capsules detergent, by driving value in the fragrance detergent category. […]
Jobseekers in Britain keen on chasing the American Dream are most likely to be looking for roles in California, New York and Florida, according to new data released by the world’s largest job site, Indeed. But while UK searches accounted for 7.9% of inbound ones for US jobs this year, interest in working in America […]
From July 4, Sky Media will rollout Sky Analytics to both media agencies and advertisers, opening-up direct access to plan, report and evaluate elements of their TV campaigns for the first time. The release of the Sky Analytics online portal is the first phase on a roadmap to simplify execution and management of Sky’s cross-platform […]
Dentsu Aegis Network (DAN) has announced the acquisition of Davanti Consulting Ltd (Davanti), a New Zealand-based technology and business consultancy into Isobar Group. The acquisition follows the recent rebranding of Little Giant as Isobar New Zealand, signalling a clear focus on accelerated growth across the region. Established in 2007, Davanti is a market-leading digital transformation […]
UK and Ireland based DIY retailer Homebase has appointed Atomic London as its lead creative agency after running a two-month pitch process to find a new creative partner. The appointment of Atomic signals a new marketing approach for the retailer as it continues to implement with its turnaround plan. “Homebase is a much loved brand and […]
Global digital creative agency AnalogFolk has appointed experienced service designer Michelle Watson as Executive Director of Customer Experience. In her new position, Watson will be responsible for expanding the company’s efforts in helping brands to improve the way they serve their customers. Building on growing client needs across Nando’s, Scotch and Soda, Blink and Nike, […]
Amazon has launched a campaign in partnership with global publisher PinkNews to boost inclusion in schools by celebrating the importance of teaching LGBT+ diversity through literacy. The campaign launches on Thursday, July 4 with the roll out of Amazon’s LGBT+ Reading Roadshow, the UK’s first ever UK-wide LGBT+ reading programme. Designed for secondary schools, the […]