Mention Me’s second annual survey report into customer advocacy and referral trends, reveals what motivated UK consumers to refer brands in 2018, which sectors and brands were most referable, and which qualities were most likely to drive a brand recommendation. Personal recommendations score highly with 36% of those questioned saying they had recommended a brand […]
LAB, the independent digital agency that uses a blend of consumer neuroscience, psychology and behavioural economics to design, build and market digital brands and experiences, has announced the promotion of Associate Creative Director, Ipar L’Aimable (Ips), to the role of Creative Director. Since joining LAB from creative agency Above+Beyond in December 2017, L’Aimable has led […]
English Tea Shop revealed a revitalised brand identity and packaging, created by design and innovation agency Echo. This not only delivers a consistent English Tea Shop look and feel across the 55 countries it trades in, it is also an example of how to build a strong, unified brand behind a story of sustainability. Since […]
Independent, international design agency Cowan London reveals the design strategy and packaging behind the own label range for Jack’s stores. Comprising 90 different packaging designs across multiple categories, the unique own brand range, also named Jack’s is rolling out across a number of stores over the next six months. It is not only a major […]
The client Husqvarna wanted to celebrate and honour the love for the forest that’s shared by many users of their products. So for 2019’s Valentine’s Day, Stendahls created Timber – a dating service matching tree lovers with beautiful trees around the globe. Timber is a tongue-in-cheek spoof of modern dating services: instead of swiping between […]
Frontline AIDS partnered with strategic brand consultancy Brandpie to develop a new name, purpose and brand that aligns the INGO around a core idea – their commitment to finding innovative ways to solve the evolving AIDS epidemic. The brand is designed to position Frontline AIDS at the forefront of the renewed effort to end the […]
Karhu Beer wants couples to wear a bear this Valentine’s Day, and in return it will donate to a loneliness charity. Conceived by Hasan & Partners, a limited edition twin t-shirt pack, featuring a design by fashion art illustrator Laura Laine, go on-sale for 24 hours on 14 February, with profits going to loneliness charity, […]
Walkers, one of the UK’s favourite crisp brand, is utilising guest star, Emily Atack alongside long-standing brand ambassador, Gary Lineker to launch two new flavours to its core range: BBQ Pulled Pork and Spicy Sriracha. To celebrate the launch of the latest, tasty and on-trend additions to the core range, Walkers is adding extra flavour […]
14th February is a day which has become synonymous with a sea of red roses up and down the country, extravagant proposals and pledges of undying affection. However, according to new research from Walnut Unlimited, this love affair is now officially over. According to the research, which questioned 2,053 people over the age of 18 from across Great Britain, 64% will […]
With Black Panther picking up seven Oscar nominations, including Best Picture, new research has revealed how much UK audiences now expect and appreciate diversity on screen. Six out of ten Brits (60%) say they like watching TV and films with diverse casts, rising to 64% of those aged 16-24, while a similar number (61%) believe […]