Entertainment, sport and lifestyle agency, PrettyGreen, announced Sarah Henderson’s promotion to the Board and to Managing Director. Since joining PrettyGreen to lead the Cadbury London 2012 Olympic account in 2011, Sarah Henderson has been instrumental in helping establish PrettyGreen as a leading independent Entertainment, Sport and Lifestyle PR Agency. Henderson said: “It’s an honour to step into […]
Dentsu Aegis Network has appointed Brian Monahan Global Client President, Team Intel and Head of U.S. Ventures. In his new role, Monahan will lead the recently won global media relationship with Intel while identifying innovative partners who can further the people-based marketing agenda of Intel and other Dentsu Aegis Network clients. Monahan is well known for his success […]
DDB Latina has launched its expected Consumer Report for 2019. The report aims to highlight the logical evolution of trends from previous years that are possibly still evolving; in addition to proposing validation of new topics that could be a cause of concern and will surely dominate the attention of many in the years to […]
HEINEKEN has partnered with the London office of strategic brand design agency Bulletproof to reignite the soul of Cruzcampo, their iconic Spanish beer brand. The agency was appointed to the project in June 2016. Cruzcampo was founded in Seville in 1904 – the first brewer to be based in the south of Spain, established with […]
One of the few things that unites the UK is our love of pets – nearly half of us have a cat or dog as part of the family. Our pets are usually such a cheerful presence in our lives, so as an owner you can instinctively tell when they’re feeling down. The trouble is, […]
DoorDash, the on-demand destination connecting customers with their favourite restaurants through door-to-door delivery, is announcing the launch of its first integrated national TV campaign in the United States. The campaign, created in partnership with advertising agency M/H VCCP, will run across broadcast, digital, social and out-of-home channels from January 14th to March 31st. The new […]
The Unlimited Group (UK), Serviceplan Group (Germany), and Hakuhodo Group (Japan) have combined forces to create a global offering rooted in local insight. The three independent agency groups have signed a strategic alliance to provide clients and prospects with a genuine global offering based on locally rooted insight. Together, the UK, German and Japanese agencies are building […]
Brand USA, the destination marketing organisation for the United States, launched United Stories. United Stories is a mobile content creation lab that will travel the United States capturing warm and welcoming stories told from local perspectives. This content will inspire international travellers to visit the USA. Accomplished content creators, storytellers, and influencers will visit various points […]
Wavemaker has announced the further strengthening of its senior leadership team with the appointment of Mu Ali as Chief Growth Officer. In this newly created position, effective as of today, Mu will be focused on leading and generating strategic business growth for Wavemaker UK. He brings a wealth of experience to the role, joining from […]
Limited Space, market leaders in retail and lifestyle destination media, has hired Matt Carroll as Commercial Director to bolster their senior leadership team. In the newly created role, Matt will be responsible for the relationships with all of Limited Space’s retail and commercial partners as well as being integral to shaping the commercial future of […]