FinchFactor announced that the global communications company has rebranded as futurefactor, refining its proposition to reflect significant changes in the industry. The futurefactor leadership team has also expanded, with Nick Bailey as Creative Partner & CEO and Sarah Taylor as Client Partner joining Kerrie Finch, Founding Partner & President. futurefactor, headquartered in Amsterdam with offices […]
On 1 May, Maarten Vrouwes and Friso Ludenhoff will start as executive creative directors at DDB Unlimited. The locally and internationally award-winning team will take the place of Joris Kuijpers, who, after 16 years at the company, will launch his own agency. “The agency needs a breath of new, fresh energy,” says Kuijpers, who is […]
Socially responsible and sustainable Dutch bank ASN Bank has released its third commercial with creative agency Selmore and creative production studio Ambassadors, this time moving its animated world from the ‘fable forest’ to the sea for a story about sustainability and a cleaner world. “At ASN Bank, we’re committed to making decisions that will […]
72andSunny Amsterdam has expanded its team in the Netherlands with a number of new hires as part of its drive to boost its creative power to higher levels. Chris Colliton and Kevin Weir join as creative directors. A strong duo with a phenomenal portfolio of work and a humorous tone, they have specific account responsibility […]
On February 28 at Amsterdam’s most famous museum, the Rijksmuseum, the voice of Rembrandt was unveiled. A group of experts, working together with ING Bank, has used voice technology, research and data to recreate the painting techniques, personality, language and voice of the Dutch master. The results are featured in ‘The Rembrandt Tutorials’, as narrated […]
Iris Amsterdam has taken the agency Christmas card format back to its roots by creating real cards for sale this festive season. Colin Lamberton, executive creative director, Iris Amsterdam says: “It’s that time of year when ad agencies try to outdo each other with wacky stunts, expensive digital builds and quirky products. We’ve been just […]
For millions of people all over the world, Christmas is all about keeping the old family traditions alive. And not surprisingly, most family traditions are rooted in the kitchen. So what does the festive season look like when a key family member has just passed away? And what about if it’s the one who also […]
As of 1 January 2019 a completely new agency will come into existence. Its name is ‘DDB Unlimited’. It will open its offices in Amstelveen early next year, integrating the expertise of Databay, DDB & Tribal Amsterdam and Etcetera. In addition, the agency will have its own marketing-intelligence, production and media units. DDB Unlimited is a […]
Most people have stopped worrying about AIDS. Admittedly, there are enough other things to worry about in 2018… But the fact is that most people think the epidemic is over. However, this assumption is wrong. In 2017 alone, 1.8 million new HIV infections were recorded. And almost one million people lost their lives. Each and […]
Creative agency CapeRock has developed the visual identity of Veronica to unify its multiple channels. In a highly competitive media landscape, a strong brand positioning is more important than ever. In the case of Veronica, different brand channels were communicating with their own look and target group: Veronica TV, Radio Veronica and Veronica Magazine. CapeRock […]