BT launches new “All Business. No Drama” communications platform for Enterprise arm with major multichannel campaign from NOW

- Telecoms giant reveals new creative vehicle for SME activity - First TV spot, inspired by classic movies of Buster Keaton and Charlie Chaplin, features business owner narrowly avoiding potential everyday dramas - New communications platform is part of BT’s increased focus on the SME segment

BT launches new “All Business. No Drama” communications platform for Enterprise arm with major multichannel campaign from NOW

BT launches new “All Business. No Drama” communications platform for Enterprise arm with major multichannel campaign from NOW

NOW helps Workspace get London excited about ‘working from work’

Workspace appoints NOW as its brand and advertising agency to launch multi-channel campaign

NOW helps Workspace get London excited about ‘working from work’

Workspace, London’s leading flexible office provider, is today launching a multi-channel campaign, #WFW (“work from work”). The push has been created by NOW and is the first work from the agency after being appointed by Workspace’s Chief Customer Officer Will Abbott, with a brief across brand design and advertising.  Targeting London SME business owners and teams, the topical […]

Wavemaker gives UK Government’s Go Ultra Low campaign a voice with launch of Amazon Alexa and Google Assistant App

Wavemaker gives UK Government’s Go Ultra Low campaign a voice with launch of Amazon Alexa and Google Assistant App

Go Ultra Low, the joint government and industry campaign to promote the uptake of electric vehicles, has launched its new Electric Vehicles Voice App developed by Wavemaker. The Electric Vehicles Voice App will be part of a national ad campaign across radio, out of home, digital display, broadcast VOD and social. The creative, developed by […]

Now Agency creates an optical illusion spot for Go Ultra Low

Now Agency creates an optical illusion spot for Go Ultra Low

Go Ultra Low, the government and car industry-backed initiative to raise awareness of electric cars, has launched a new campaign, as it seeks to increase acceptance and normalise electric vehicles. Developed by creative agency Now, the work aims to shift consumers’ mind-set towards electric vehicles by creating emotional appeal, repositioning them as desirable and redefining the […]

ITCH debuts first advertising campaign from NOW

ITCH debuts first advertising campaign from NOW

With its sights set on causing irritation to dominant market players, new subscription-based pet wellbeing brand ITCH launched on July 1 with the aim of disrupting and injecting some serious personality into the flea prevention market. Co-founded by direct-to-consumer entrepreneur James Cox [co-founder YYX Capital and Europe’s fastest growing sleep tech firm Simba], pet supplies retailers Jonny and Adam Gould [co-founders Monster […]

intu shows no gift is impossible in new Christmas campaign

intu shows no gift is impossible in new Christmas campaign

Shopping centre owner intu has launched a new Christmas advert showing how its retailers come to the rescue in the search for impossible festive gifts. The 30-second film, named ‘The impossible gift’, tells the story of a duckling too young to fly who is finally able to soar into the clouds on Christmas morning, thanks […]