Branding agency Coley Porter Bell and Ogilvy UK reveal updated brand positioning for Civica

The rebrand follows Civica’s expanding role in digital transformation of public services WPP agencies Ogilvy and Coley Porter Bell joined forces to carry out the project

Branding agency Coley Porter Bell and Ogilvy UK reveal updated brand positioning for Civica

Brand design agency Coley Porter Bell and Ogilvy UK today unveiled their role in the rebranding of Civica, a global leader in software for public services. The updated brand positioning emphasises how Civica helps public sector organisations through smarter software. Covid-19 has accelerated the digital transformation of public services and increased demand for cloud-based solutions. Throughout 2020, Civica […]

‘They’re Boots Darling’ – Boots Opticians Showcases Unexpected New Campaign

‘They’re Boots Darling’ – Boots Opticians Showcases Unexpected New Campaign

Boots Opticians is today relaunching as the style destination for frames by introducing its new communications platform – ‘They’re Boots Darling.’ The campaign brings to life Boots Opticians’ amazing line of new stylish glasses, rivalling high-end designers, from as little as £40. The integrated campaign by Ogilvy UK, launches on 8 January on TV, in-store […]

Ogilvy UK Bolsters eCommerce Offering with New Hire

Ogilvy UK Bolsters eCommerce Offering with New Hire

Ogilvy UK welcomes Larisa Dumitru as it bolsters its fast-growing eCommerce and DTC offering. Most recently the Regional eCommerce Director for Omnicom Media Group, she will be designing a market-leading proposition with a social commerce focus before building a team. She reports into Jai Kotecha, Head of Social and Content at Ogilvy UK. This follows […]

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