Busy consumers are forcing brands and retailers to develop new style products and services to keep up with their constant on the go lifestyles. Seven in ten shoppers say convenience is more important than five years ago when it comes to shopping and almost one in five demand same day delivery when ordering online, reveals […]
Hart & Jones have redesigned one of Sacred Spirits’ most important offers, their cardamom flavoured gin, with the new packaging being launched to the high end on-trade outlets in May 2018. Sacred Spirits are a boutique distiller who started producing a critically acclaimed range of spirits from a residential house in Highgate North London in […]
Baked corn snacks brand Well&Truly has unveiled a new identity, with design by B&B studio. In a deliberate move away from the brand’s original health-focused positioning, the new look celebrates taste and satisfaction, returning to the fundamentals of what it means to be a snack. As the mainstream and healthy snack sectors begin to converge, […]
British craft beer brand TicketyBrew has unveiled a refreshed identity with design by multi-disciplinary studio Carter Wong. Having worked with TicketyBrew since its inception in 2013, Carter Wong has helped refine the brand’s structure and visual identity following the rapid expansion of the product range. Having launched with a core range of three beers, TicketyBrew […]
Himalayan Sparkling, India first premium mineral sparkling water introduced a unique packaging innovation for its limited-edition ‘sound cap’ bottles, that are designed to play the sound of wind from the upper reaches of the Himalayas when you twist open the cap of the bottle. Bottled in a one-of-its-kind packaging, the innovative sound cap bottle […]
Historic, family owned distillery WH Palmer released its Palmers 44 gin with newly rejuvenated packaging to celebrate 200 years of distilling. The refined design, by Nude Brand Creation, provides restrained cut through in a competitive and evolving category. Inspired by the elegance of the 1920s, Nude’s design honours the shining light of the family Angela […]
Iconic foil brand, Bacofoil, is back on TV, investing in an ATL campaign to support its Non-Stick Kitchen Foil, which has also had a modern redesign to its packaging. The heavyweight targeted TV ad launches on 7 May and will run for 5 weeks. The ad will highlight Bacofoil’s unique BacoLift surface by showing that […]
Subscription-based recipe kit service Simply Cook has unveiled a new range of in-store recipe kits with a unique design created in collaboration by B&B studio and Path. Launching in Sainsbury’s stores across the UK this month, the range of six kits delivers powerful flavours from around the world, with recipes including Goan Fish Curry and […]
Silver Agency, a leading full-service agency, has created a new brand identity for BAM Life, as it evolves to being the UK’s first organic, completely natural, flavoured milk. Silver was tasked with increasing brand awareness and driving retail trial of BAM Life by communicating the brand’s move to organic. Silver drew on BAM Life’s core […]
Celebrating their 20th year, The FAB Awards – International Food and Beverage Creative and Effectiveness Awards – have announced the addition of The FAB Choice Award to its recognition program. Similar to a people’s-choice award, the award will be voted on by the public. Family (and friends) co-founder, Derek Johnston, who came up with the idea […]