Plan.Net Group Hires Christian Waitzinger for Chief Experience Officer Role

Taking up the position of Chief Experience Officer (CXO) from 1 July 2021, Christian Waitzinger’s appointment strengthens the Plan.Net holding executive team. Waitzinger comes from Publicis Sapient, where he worked for around 20 years in various positions, most recently as Executive Creative Director and Head of Experience EMEA. In his new role, Waitzinger will define an overarching service and product portfolio in the conception and implementation of data-driven customer experiences, and thereby help to further promoting Plan.Net’s position as one of the leading integrated providers in customer experience management.

Plan.Net Group Hires Christian Waitzinger for Chief Experience Officer Role

Plan.Net Group Hires Christian Waitzinger for Chief Experience Officer Role

Coway Expands into Europe: Serviceplan and Plan.Net support European Market Entry of Leading South Korean Air and Water Purifier Brand

Inaugural product launch campaign launches today in Germany with tagline “I am an Air Maker”.

Coway Expands into Europe: Serviceplan and Plan.Net support European Market Entry of Leading South Korean Air and Water Purifier Brand

Since the outbreak of the Covid-19 pandemic, the issue of clean air has taken on an increasingly important role in people’s consciousness and in the public debate. As a consequence, the demand for air purifiers has also risen; a good time, therefore, for Coway, South Korean market leader for air and water purifiers, to establish […]

The Wedding of the Year: Siri and Alexa say Yes to each other in Vienna

The Wedding of the Year: Siri and Alexa say Yes to each other in Vienna

Vienna celebrates “Love for everyone”. A very special wedding took place at Belvedere Castle: two world-famous AI women – Siri and Alexa – exchanged vows. The Viennese LGBTQ+ community celebrated the marriage of the language assistants in front of a crowded congregation which included Viennese LGBTQ+ celebrities Pandora Nox and Laksmi Wuggenig. Serviceplan Campaign and […]

Plan.Net develop the first AI fitness coach for BF Coach

Plan.Net develop the first AI fitness coach for BF Coach

The new fitness app Butterfly Coach is available from the App Store or the Google Play Store. The Plan.Net campaign succeeded in winning the account with their pitch, beating seven other agencies. Since then, they have been working on the concept for the product, the brand and their communication strategy for launching it for the […]

Former Ogilvy Germany Chief Creative Officer Michael Kutschinski to join Plan.net in Hamburg

Former Ogilvy Germany Chief Creative Officer Michael Kutschinski to join Plan.net in Hamburg

The acclaimed creative director is joining Plan.Net’s management team to further develop the agency group’s digital creation activities in Hamburg. Before moving to Plan.Net, Kutschinski was CCO Germany and Global Creative Leader Customer Engagement & Commerce at Ogilvy. Plan.Net is delighted to announce this new injection of creative power in Hamburg, where Michael Kutschinski is […]

Serviceplan and Plan.Net celebrate 10 years of Deutschland Card with humorous ad online

Serviceplan and Plan.Net celebrate 10 years of Deutschland Card with humorous ad online

 ‘Hätte, hätte’ (Shoulda, coulda, woulda) online films celebrate 10th birthday of Deutschland Card multi-partner loyalty scheme. Serviceplan, Plan.Net and hmmh are responsible for all communicative measures regarding the anniversary for “10 years of DeutschlandCard”. In partnership with hmmh and Plan.Net Content Marketing, Serviceplan One oversaw the design and implementation of DeutschlandCard’s anniversary campaign. The multi-partner loyalty […]