Brand, creative and digital agency Mr B & Friends has quite literally launched a new campaign for plasterboard manufacturers Siniat UK. Siniat is one of the UK’s largest manufacturers of plasterboard and related products. Its Weather Defence product is an external sheathing board that can be left exposed to the elements for 12 months […]
Following on from the success of 2017’s ‘You’re Forgetful When You’re Hungry’ Valentine’s Day campaign, Snickers and AMV BBDO have created another exciting experiential stunt for forgetful couples. Going one step further this time, Snickers came to the rescue of those who had forgotten to reserve a table for their loved one that evening. With […]
Häagen-Dazs, the iconic luxury ice cream, once again surprises consumers as it launches its first ever Valentine’s Day limited-edition variant. The on-trend floral Cherry Blossom flavour will be available online through a partnership with Ocado to mark Cupid’s special occasion. Staying true to last year’s brand reset, which focused on recruiting millennials and its commitment […]
A new campaign by Sense London, to support the launch of Super Juice, innocent’s most ‘nutritionally dense’ juice, gives Londoners the chance to try the three recipes (Apple, Pear and Cucumber, Raspberry and Cherry, and Orange and Blood Orange) while out and about in the UK capital. The juices also contain ‘super suggestions’ attached to […]
Omnicom Group Inc. President and CEO John Wren announced the appointment of Wendy Clark as President and CEO of DDB Worldwide. Clark succeeds Chuck Brymer who will assume the title of Chairman. Both roles are effective immediately. “After 12 terrific years as the head of DDB, I am excited to hand the baton to Wendy,” said Chuck Brymer, Chairman, DDB Worldwide. […]
AKQA has promoted Aivory Gaw to Business Development Director for AKQA London. Aivory has been with AKQA since 2013 as a Client Services Lead, and previously as Associate Planning Director. As the youngest member of London’s leadership team, Aivory will be responsible for driving growth across AKQA’s London studio, and reports to Managing Director, Sam Kelly. Before […]
In a world where loyalty programmes are often transactional and perfunctory in nature, ignis were briefed to support the Marriott Rewards programme and communicate its unique ‘Moments’ offering. ignis were tasked with demonstrating that the Marriott Rewards loyalty programme offers much more in addition to hotel stays. Members are given the opportunity to put their […]
A London-based tech company are hoping to inspire creativity in the workplace and innovation in the sector by launching their own limited edition ‘Idea Beer’. Sideways 6 is a Shoreditch-based tech firm helping large organisations to collect, manage and act on employee ideas, insight and feedback. Often called ‘idea management’ or ‘innovation management’, the aim […]
Brand experience strategy and design consultancy 2LK have created an experiential pop-up lounge for HSBC at the 48th Annual Meeting of the World Economic Forum (WEF) in Davos, Switzerland. HSBC is a strategic partner at WEF, and the 2018 event was a key opportunity for HSBC to strengthen its credentials as a world leader in […]
Creative agency Space are bringing a powder day to London – encouraging commuters to dig out their salopettes and book flights to the Alps with specialist ski airline, Swiss International Air Lines (SWISS). An interactive billboard at King’s Cross station will deliver on-demand snow, when prompted on twitter with #SnowNow. The experiential campaign targets the […]