MarComm’s Star Parade: Meet Jos Harrison

MarComm’s Star Parade is a series where we shine the spotlight on some of the global stars from the Marketing Communications industry and Jos Harrison, Global Design Strategy Director at Reckitt Benckiser is exactly that. Meet Jos here:

MarComm’s Star Parade: Meet Jos Harrison

Give us a brief insight into your career so far? It’s been quite varied – after training as a product designer, I spent time running my own consultancy before a brief stint in marketing – then moved to commercial interior design and wayfinding. The client base of the agency I worked for meant that I […]

Quirky Heartburn Innovations Created by Gaviscon’s Night Labs in New Campaign

Quirky Heartburn Innovations Created by Gaviscon’s Night Labs in New Campaign

Heartburn and indigestion relief brand Gaviscon has unveiled its tongue-in-cheek innovation hub, Night Labs – the focus of a new marketing campaign aimed primarily at people in their twenties. It is the latest execution under Gaviscon’s ‘Go On’ brand platform, which aims to facilitate good times by helping this experience-loving audience to literally ‘go on’ […]

BETC/Havas creates activation to promote Vanish Crystal White

BETC/Havas creates activation to promote Vanish Crystal White

In order to promote Vanish Crystal White, a Reckitt Benckiser product, BETC/Havas has created a special campaign that undeniably proves the product’s efficacy in making “white even whiter.”  To showcase the product, the agency used three characters who are readily recognised for the white of their outfits: a doctor, a chef, and a karate master. […]

VEET Men and BETC Paris unveil new “Fishermen” ad

VEET Men and BETC Paris unveil new “Fishermen” ad

Yes, men manscape. On a regular basis. Almost everywhere. But why take the risk of a razor cut, making a mess or even burning pain when you can choose the effortless option for perfectly smooth skin? With Veet Men, manscaping is a no-pain proposition, a better option for boosting confidence. To promote the pain free, effortless Veet way, […]

Dettol commits to sustainability with The Trigger Project via McCann London

Dettol commits to sustainability with The Trigger Project via McCann London

With the average UK household generating over a tonne of waste each year, about the weight of a small car, Dettol is launching a sustainability campaign alongside two new eco-products: Trigger Spray Refills, and Surface Wipes made from biodegradable plant fibres. The Trigger Project is a campaign by McCann London that introduces Dettol’s commitment to do […]

Durex joins joins forces with (RED) and asks the world to ‘Give a F**k’ in new global campaign

Durex joins joins forces with (RED) and asks the world to ‘Give a F**k’ in new global campaign

Durex, the world’s number one condom brand, launched a new partnership with AIDS organisation, (RED), with a disruptive new earned media campaign asking people to ‘Give A F**k’ ahead of World AIDS Day 2018. Marking the start of a three-year partnership with (RED), Durex will deliver a minimum of $5 million to support the critical […]

Lemlift Encourage Viewers to ‘Ditch the Winter Look’ in New TV Campaign

Lemlift Encourage Viewers to ‘Ditch the Winter Look’ in New TV Campaign

Health giant Reckitt Benckiser have released Lemlift, a dissolvable supplement designed to support the immune system with Vitamin C and Zinc. With the dog days of summer far behind us and the cold, wet and blustery commutes of winter ever encroaching, Lemlift’s debut ad, ‘Winter Look’, features a vibrant character animation, fully intent on combatting […]