Accenture to Acquire Irish Creative Agency Rothco

Accenture to Acquire Irish Creative Agency Rothco

Accenture has entered into an agreement to acquire Rothco, a full-service creative agency. Located in Dublin, Rothco will boost Accenture Ireland’s creative capabilities and those of Accenture Interactive as an experience agency in Europe. The acquisition is subject to regulatory approval by the relevant authorities and other customary closing conditions. Financial terms of the transaction were not […]

ROTHCO and Soar Show Teenagers It’s More Than ‘Just a Phase’

ROTHCO and Soar Show Teenagers It’s More Than ‘Just a Phase’

 Creative agency, ROTHCO, and independent national youth outreach movement, Soar, launched a moving two-minute short film ‘It’s Just a Phase’, which aims to raise awareness around perhaps the most uncertain and anxiety-driven time in people’s lives: adolescence. Directed by Motherland’s P.O.B, the film challenges us to put ourselves back in the shoes of a […]

ROTHCO and eir Remove All Black Spots in National Magazine Takeover

ROTHCO and eir Remove All Black Spots in National Magazine Takeover

ROTHCO orchestrates a world first for print advertising by eliminating all the black spots in an entire printed national magazine. The bold campaign launches WiFi Calling, an innovative new product that eliminates mobile phone coverage black spots by using WiFi connections to boost your signal. The agency took over the entire Irish Daily Mail Magazine […]

AIB and ROTHCO Immerse Chris Kamara and Jeff Stelling in the World of the Irish GAA

AIB and ROTHCO Immerse Chris Kamara and Jeff Stelling in the World of the Irish GAA

Allied Irish Bank (AIB) and ROTHCO launch the latest campaign ‘Jeff and Kammy’s Journey to Croker’ in support of AIB’s sponsorship of the Gaelic Athletics Association (GAA) Senior Football Championship. Previously, the brand has challenged professional athletes including rugby players, cricketers, footballers and NFL players to see if they can prove tougher than their homegrown […]

Tesco Ireland and ROTHCO Put Real Families at the Heart of ‘Family Makes Us Better’ Campaign

Tesco Ireland and ROTHCO Put Real Families at the Heart of ‘Family Makes Us Better’ Campaign

Tesco Ireland and creative agency, ROTHCO, launch the first commercial in part of a new three-year campaign that will form an ambitious new repositioning for Tesco Ireland. Following on from the successful Christmas campaign Here’s to the Hosts, Family Makes Us Better will put authentic family life at the heart of the Tesco business. The […]

AIB launch second phase of authentic real-life home-owner campaign ‘The Last Repayment’

AIB launch second phase of authentic real-life home-owner campaign ‘The Last Repayment’

On Friday 7th July, Allied Irish Bank and Rothco launch the second phase of their touching campaign ‘The Last Repayment’. Earlier in 2017, they released ‘The Last Day of Kate & Mick’s Mortgage’, seeking to challenge the way that hopeful home-owners look at the commitment of a mortgage. Directed by Zak Emerson, ‘The Last Repayment’ […]

Heineken and Rothco give rugby fans a unique new way to enjoy the game by opening up their bespoke online Rugby Club

Heineken and Rothco give rugby fans a unique new way to enjoy the game by opening up their bespoke online Rugby Club

In a brand new campaign aimed at extending the reach of their official rugby sponsorship, Heineken and creative agency, Rothco, are opening a bespoke online platform for fans. Heinekenrugbyclub.com has been created to enable and inspire rugby supporters to share the social opportunities of rugby. Phase one of the campaign launches on Wednesday 16th March […]