EE has marked the recent launch of its enhanced BT Sport offer with a new brand campaign starring Kevin Bacon and cook and football fan Delia Smith. The campaign kicks off ahead of the new football season and shows how easy it is for EE customers to watch all of the best BT Sport […]
The Cannes Lions International Festival of Creativity announced that Spotify will be honoured at the annual Festival as the 2018 Media Brand of the Year. Daniel Ek, co-founder, Chairman and Chief Executive Officer, will accept the award on behalf of Spotify and its more than 3000 employees around the world at a ceremony on Wednesday, […]
Shoreditch based creative production agency, How Now Creative have crafted a fresh approach to pitching NFL GAMEPASS to the world. The campaign comprises of TV, VOD and social. One 30-second commercial is complimented by four six-second product benefit ads. The creative takes a more light-hearted sidestep from previous executions by adopting an inside touch to […]
Ogilvy Paris have marked the long awaited arrival of all ten seasons of Friends on Netflix with the release of a nostalgic preroll campaign that responds dynamically to videos watched on YouTube. This saw the agency tag thousands of the most searched for videos on the sharing platform to remind people that no matter what […]
Sky has launched Sky Q, a combined satellite TV and internet service that will broadcast Ultra HD programming and allow users to pause live TV and watch later on different devices. The service will launch in the UK and Ireland in 2016. The picture quality of its content will be broadcast with up to four […]
YouTube has confirmed long-rumoured plans for an ad-free subscription version of the online video streaming service, with users able to pay $9.99 (£6.45) a month starting from 28 October to access a service that combines an ad-free YouTube with its Play Music on-demand service. The service will be YouTube’s first attempt at creating a premium, […]