O2 and the NSPCC have launched a quiz pitting the digital knowledge of parents’ vs kids to encourage families to have conversations about their online activity and help to bridge the generational language gap. The need for the game, created by VCCP and available on Amazon Alexa, is highlighted by research commissioned by the partnership showing nearly […]
New purchasing stats from Wowcher show that UK consumers are becoming much more comfortable shopping via a mobile device, with three quarters of all purchases on the eCommerce platform being made through a mobile device. On big ticket items, where the AOV is over £412, such as long-haul holidays & cruises, wedding packages and beach […]
Independent travel company Travel Counsellors, an award-winning, global organisation delivering personal, corporate and leisure travel services in seven countries, has appointed Code Computerlove to enhance its online recruitment experience by putting the company’s franchisees at the centre of its digital strategy. With a Manchester headquarters and sister offices in Ireland, the Netherlands, Belgium, South Africa, Australia and […]
It’s not quite reached the levels of consumption that had Hogarth picking up his etching needle in the 1750s, but a craze for gin has gripped the UK. In 2017, sales of bottles of gin in the nation rose by more than a quarter on the previous year. The thirst for new flavours and small-batch […]
Creative agency Recipe has created new work in its long-running ‘suspense’ campaign for to support the launch of 888casino’s new platform which offers hundreds of new games and a faster, more reliable experience to players. The new site is powered by a brand new gaming platform and web application with a mobile-first approach to the […]
Kazoo Communications is going nuts about its latest partnership with coolest granola brand in the market right now, Rollagranola. The agency will run the brand’s first ever PR programme, helping drive brand fame and commercial success. Kicking off with a celebration of Rollagranola in industry press, the PR programme will drive brand and product recognition […]
TMW Unlimited is behind a new series of ads for Virgin Trains which highlights the small things that make journeys on the network so enjoyable. There are four 15-second ads in the campaign, each showing passengers getting a little carried away about some aspect of Virgin Trains’ service – before they snap back to reality. […]
Shock Absorber, the UK’s number one sports bra brand, has launched a new digital-first campaign to grab attention, educate and encourage women to look after their breasts whilst exercising. Running for eight weeks from October 24, the campaign leads with a high-energy 60 second video that will appear on Facebook, humorously detailing the effect […]
Elephant Atta will bring Diwali celebrations to Leicester in 2018, with an experiential campaign and sponsorship of the iconic big wheel. Developed by brand experience agency, ignis, Elephant Atta will invite festival goers to make their own delicious Cha-pizzas from a bespoke Citroen H van. Delicious pizza toppings will give visitors the chance to create […]
Customer engagement agency STACK has announced the appointment of Merkle’s Andy O’Brien and Ian Skinner to expand its management team. O’Brien will join as Head of Data Planning and Skinner will become Head of Data Science. Both will work across strategic clients and report to Chief Data Officer Mark King, who joined in March as […]