Hotwire, the global communications agency, releases its newest report: “The Parents of Generation Alpha”. This second report is part of an ongoing global investigation into the way technology will impact the lives of Generation Alpha, children born after 2010. This year’s findings show that UK parents increasingly believe their kids view their gadgets as […]
Saatchi & Saatchi London has hired Guillermo Vega, the former ECD of 72andSunny New York, as its Chief Creative Officer. Joining on October 1, Vega will lead the agency’s creative department and build on its existing creative success. His appointment completes the Saatchi & Saatchi London management team, alongside Sam Hawkey (Chief Operating Officer), Richard […]
Iain Renwick, the former CEO of Liberty and executive chairman of Livia Firth’s brand sustainability consultancy Eco-Age and a non-executive director for a diverse range of organisations, has been appointed as a board director at next generation consultancy, BrandCap Group. Iain is the first external appointment to the board at BrandCap marking the consultancy’s ambitious […]
WRG, a division of The Creative Engagement Group has named Claire Smart as Scientific Engagement Director, with a brief to provide strategic and scientific input across healthcare projects. She reports to Jayne Marks, Head of Healthcare Communications at WRG. Claire joins from Sponge UK where she was an E-learning Solution Specialist (pharma and healthcare). She […]
Wavemaker is participating in 2018’s National Inclusion Week which runs from 24th to 30th September. Hosting a wide range of internal events, training sessions and activities, the media, content & technology focused agency hopes to raise awareness of workplace inclusion amongst its UK workforce. By collaborating with clients and media partners, Wavemaker will host several […]
Vaillant, a leading heating technology manufacturer, is set to re-launch its 2018 multi-media consumer advertising campaign. The return of Vaillant’s £2.6m television advertising campaign continues with the much loved, ‘content snoozing cat’. The advert ends by encouraging homeowners to use Vaillant to ‘find their Comfort Zone’ this heating season with the reassurance that they […]
Recently , the mobile-only start-up that resides within , launched its new football boot range, the ‘Prep Pack’. As the world’s first ever interchangeable boots, the GLITCH product is innovative by nature, so Iris Worldwide needed to create a launch campaign that matched up to the product’s reputation, whilst also driving downloads of the app […]
Habito, the pioneering online mortgage broker, has unveiled the second phase of its new disruptive advertising campaign ‘Hell or Habito’, led by Uncommon Creative Studio. Following on from the roll-out of OOH posters on 10 September, a new TV ad will air on Monday 24 September and will focus on the hellish cost often associated […]
BrewDog has launched a new lager into its canned range to replace Kingpin, which fell from the line-up earlier tin 2018. Created by B&B Studio, Lost Lager steps away from BrewDog’s colour-coded canned range, in which the lager variant was traditionally yellow. The new design is white, with red type and a silver unicorn illustration […]
Cadbury has unveiled a new £2.8 million marketing campaign celebrating Cadbury Roses. The campaign is a fresh take on one of the most popular slogans in advertising history, “Thank you Very Much” and is once again set to make Cadbury Roses the perfect way to say ‘Thank You’. The new creative by VCCP, draws […]