After the recent news of Coty appointing independent creative agency Initials, the agency’s first campaign – Match Perfection – is now live. Following the launch of Rimmel London’s Match Perfection extended foundation range at the beginning of the year, Initials worked closely with the beauty brand on a fresh re-support campaign designed to turn […]
PowWowNow, the communications software company, has revealed its new brand identity as part of its evolution from conference calling into web meetings and hosted voice. Its retained creative agency, Truant London, leads the new advertising campaign as part of a brief to build PowWowNow’s new brand framework and identity, one which transforms and future-proofs the […]
Truant’s latest campaign for Simply Business, ‘You name it, we insure it’, features real businesses from around the UK with amusing, memorable names – often incorporating puns on well known celebrities. The campaign showcases the diverse range of small businesses and self-employed people who are covered by Simply Business’ insurance products – giving the […]
As its 20th anniversary year approaches, Affordable Art Fair has appointed Kallaway to handle the PR for its UK fairs and eCommerce channel, following a competitive four-way pitch. Kallaway’s brief is to increase attendance and sales to the spring and autumn fairs in Battersea as well as Hampstead and Bristol. The remit includes supporting an increase in […]
The Urban Spice Shop specialise in providing high quality, organic herbs and spices to premium restaurants and boutique hotels. The Sri Lankan startup’s aim is to take organic products to the mainstream by inviting people to experiment with different flavours, educating on the unique health benefits of certain herbs and spices, whilst also keeping focus […]
This weekend, Switch Guarantee Guy returns to continue his quest to ensure that all consumers – particularly those who are less financially confident – are aware of the benefits and simplicity of switching bank accounts. Building on a string of successful campaigns that have seen over five million people switch so far, the latest TV […]
On September 21 Domino’s, the UK’s best-loved pizza, has launched the first of a new series of TV spots that continue to cement the brand as “The Official Food of Everything”. In the year since the well-known slogan launched, Domino’s has been the Official Food of Everything from squads and breakups to Valentine’s Day and […]
The UK’s number one baby food brand Ella’s Kitchen has moved into the frozen category for the first time under a new brand architecture and identity by independent brand and design consultancy Biles Hendry. Launching exclusively across Tesco stores in the UK and Ireland this month, the new Ella’s Kitchen range of healthy, tasty and […]
VCCP has launched a fully integrated campaign this month for the Girl’s Day School Trust (GDST). The GDST is the UK’s leading network of independent girls’ schools, with 23 schools and two academies throughout England and Wales. In their schools, they now educate 19,000 students and employ 3,500 staff. The client brief was to raise […]
McCann London has teamed up with BreezoMeter’s air quality data experts to raise awareness around London’s “silent killer” – it’s toxic air – by placing a roadside memorial in the capital’s pollution blackspots to highlight the startling 9,400 premature deaths associated with this public health issue. But this isn’t your typical roadside memorial. It features […]