Investment sparks major European expansion plan for CitNOW

Investment sparks major European expansion plan for CitNOW

British automotive video technology pioneer, CitNOW, will accelerate its international expansion after securing investment from private equity firm, Tenzing. As CitNOW celebrates its 10th anniversary, it is already operational in 49 countries globally and works with 42 OEMs and aims to accelerate its influence across Europe. Thanks to rapid growth during the last three years, […]

me&dave throws new light on City living with One Crown Place branding

me&dave throws new light on City living with One Crown Place branding

Branding agency me&dave has created the identity for One Crown Place – a mixed-use development with two prismatic residential towers, office and retail spaces, destination restaurant, hotel and private members’ club – in EC2 London, which real estate advisor CBRE launched to buyers on 1st March. Working closely with CBRE, me&dave developed a brand that […]

Kerry Foods Launches £1.5M Campaign Set to Unleash the Fun in the Cheese Snacking Category

Kerry Foods Launches £1.5M Campaign Set to Unleash the Fun in the Cheese Snacking Category

Cheestrings, the most frequently purchased and kids’ favourite cheese snack, is launching a £1.5m multi-touchpoint campaign, born out of rich insight. The research compiled by brand owner Kerry Foods suggests that kids are relentless pursuers of fun and are always seeking inspiration to spark their natural creativity to make anything exciting. This notion perfectly pairs […]

Start-Rite Shoes Puts the Product Front and Centre in a Fresh Print and Digital Campaign

Start-Rite Shoes Puts the Product Front and Centre in a Fresh Print and Digital Campaign

Start-Rite Shoes launches a wide-scale print and digital campaign following a fundamental overhaul of the business. After unveiling a new brand identity and pioneering product range on 1st February, the company is now making significant investment in a consumer campaign around the central theme of “Keep Exploring”. Following 18 months of industry and consumer consultation, […]

Persil UK and MullenLowe London champion outdoor play whatever the weather

Persil UK and MullenLowe London champion outdoor play whatever the weather

Persil UK is encouraging families in London to get outdoors and active – rain, shine or snow.  Real-time weather data will trigger content on one of Ocean Outdoor’s premium full motion screens, instantly directing families to their closest source of outdoor fun. Get Out Here is powered by Persil’s commitment to get families outdoors and […]

seventy7 launch world book day campaign for Party Delights

seventy7 launch world book day campaign for Party Delights

Online retailer, Party Delights are encouraging you to ‘Be Part of the Story’ to celebrate World Book Day on 1st March 2018. The campaign, devised by integrated creative agency, seventy7 features models in Harry Potter, Willy Wonka and Alice in Wonderland fancy dress costumes. seventy7 brought the idea to life via their in-house creative, production […]

Prepare for GDPR: Privacy, consent, and the value exchange

Prepare for GDPR: Privacy, consent, and the value exchange

With the new General Data Protection Regulation around the corner, with just under three months to go, businesses should be aware of the significant changes to data collection – and the opportunities it brings. Research into marketers’ attitudes indicates that three quarters of UK marketers view GDPR as offering opportunity, as when it comes to […]