O2 has unveiled the evolution of its galvanising #FollowTheRabbit campaign, created by VCCP. Building on the success of 2017’s launch and the mantra that life doesn’t come with catch up, 2018’s campaign focuses on the power of shared life experiences that only live music can offer. At the heart of the campaign is that in […]
Bulk Powders is one of the UK’s leading sports nutrition brands and has continued to go from strength to strength. Their latest venture is a range exclusively for women and required impactful brand and packaging design to complement industry leading flavours and formulations. Leeds-based strategic design agency, Robot Food, was asked once again to lead […]
Moonpig, the online occasions retailer, is launching a campaign to showcase its range of personalised cards and gifts for Mother’s Day. Created by Quiet Storm, the campaign is the latest since the agency won the account last year and introduced the “Share A Moment, Share A Moonpig” creative platform. Highlighting that there’s “More for Mum […]
As part of a competitive pitch, it has been announced that Breast Cancer Now has named GOOD Agency as its lead fundraising agency responsible for charity’s new Regular Giving mass marketing campaign. Collaborating with the charity’s team, GOOD will be tasked with creating a new, multi-channel Regular Giving product to recruit and engage donors. The […]
As Britain prepares to negotiate fresh trade deals abroad, new global research from Barclays Corporate Banking reveals two fifths (39%) of international consumers would be more inclined to buy a product if it displayed the Union Jack. This was especially true for consumers in Asia and the Middle East (India, 67%; UAE, 62%; China, 61%), […]
Global experiential advertising agency, Momentum Worldwide, has appointed Alistair Bryan to join the UK Board as Chief Operating Officer. Reporting into Momentum Worldwide’s UK president Luke D’Arcy, Bryan will be responsible for growth and efficiency across the business. He’ll work with all the client teams and be responsible for brands such as American Express, SAP, […]
Creative agency Space is helping Highland Spring become the go-to water brand for consumers with a witty new on-pack campaign that celebrates everyday bravery. The promotional campaign ties in with the brand’s Brave by Nature proposition, which encourages people to celebrate life by venturing outside of their comfort zone… just a little bit. Brave by […]
Following the success of the limited edition bottle for Superfly – a botanical blend developed in collaboration with celebrated mixologist Mr. Lyan – B&B studio has delivered an upscale rebrand for the core range of Firefly’s revitalising botanical drinks. Inspired by the inventive design for Superfly, which saw the Firefly logo disappear from the front […]
UKTV’s premium entertainment channel W is using disruptive scare tactics to build anticipation for new reality TV show Celebrity Haunted Mansion. With the show filming in what is said to be one of the UK’s most haunted buildings, revealed on the day of transmission, the sense of fear will be palpable. To amplify anticipation for […]
Award winning brand design consultants WPA Pinfold, have designed a unique range of on-the-go single serve sachet supplements for Body Sculpture. Body Sculpture is a global fitness brand with over 50 years’ experience in the fitness market. It was through this experience that they saw a gap in the market and decided to launch the range […]