Go Ultra Low, the government and car industry-backed initiative to raise awareness of electric cars, has launched a new campaign, as it seeks to increase acceptance and normalise electric vehicles. Developed by creative agency Now, the work aims to shift consumers’ mind-set towards electric vehicles by creating emotional appeal, repositioning them as desirable and redefining the […]
Friendship lies at the heart of William Hill’s new ‘it’s who you play with’ advertising campaign – the first created by 72andSunny Amsterdam since it won the account earlier this summer. To drive more excitement, energy and momentum for the William Hill brand and to position it as the authority on responsible betting, 72andSunny Amsterdam […]
Hendrick’s Gin and creative agency, Space, announce the launch of their third portal in their curious experiential campaign to bring the super-premium gin’s unconventional world to life, as portrayed in the brand’s latest ‘Escape’ advertising campaign. ‘Portals to the Peculiar’ is a series of multi-sensory events that invite gin drinkers to Escape the Conventional and Embrace the […]
Domino’s, one of the UK’s favourite pizza, is delivering a unique take on London Fashion Week, by releasing a limited-edition fashion collection in partnership with luxury streetwear designer, Liam Hodges. An extension of the A/W19 trend for duvet coats, the new collection takes its inspiration from the world of high-end fashion, where comfort meets fun. […]
Leading regional property company, Bruntwood has appointed WPP powerhouse agency MediaCom North to drive through the next phase of its customer-centric business strategy and to bolster its digital capabilities. Code Computerlove and Mediacom, part of WPP’s Mediacom North group, collectively won a three-way pitch to partner with the £116m turnover business for its forthcoming digital transformation programme. The group […]
Laura Muse has joined VCCP as Creative Director. She joins from Now where she was Creative Director, having joined from Creature of London where she was Senior Creative. Highlights of her career have included working on Anchor and Carling, making the party political broadcast for the Green Party, which was described as “lit” and growing the […]
London post production company Nomad has expanded its capabilities into colour as it welcomes Felipe Szulc to its growing team. Hailing from Brazil, Felipe initially began his career as Assistant Art Director at a design agency in Sao Paulo. After foraying into motion graphics and post production during this time, he developed a passion for […]
London design studio Charlie Smith Design launched a new website for The Peep, its online platform that celebrates the creative industry. The Peep is an online community for creatives from a wide range of disciplines to showcase their work. What began as a bi-monthly newsletter has now grown into a fully-fledged online magazine showing the […]
Pandora, the biggest jewellery brand in the world, will this week take over the world-famous Piccadilly Lights as the centrepiece of a UK-wide out of home campaign to showcase its new brand identity and create customer desire for its new Autumn Collection. Devised by out of home and location marketing specialists Posterscope with Carat, the […]
comparethemarket.com unveiled a multi-million-pound marketing campaign for its automated car insurance service, the latest in a suite of automated services that aim to take the legwork out of managing household finances. The new campaign sees the re-appearance of AutoSergei, a high-tech robotic re-imagining of Meerkat favourite and Head of IT, Sergei. The latest addition to the […]