In conjunction with Lumen, TVision set to expand its panel to the United Kingdom
TVision, the company measuring every second of TV and CTV viewer engagement, and Lumen Research, a leading attention measurement company, announced a formal partnership to bring cross-platform attention measurement to US and UK customers. TVision is developing a UK-based, opt-in panel to measure person-level TV viewing and engagement. When combined with Lumen’s digital measurement, this […]
McDonald’s MONOPOLY (the UK’s biggest prize promotion) is back and for its 16th year, The Marketing Store and McDonald’s are ramping up the excitement by giving customers even more of what they love with the new Double Peel. Customers have always loved the on-pack peel, however this year, instead of peeling to reveal a potential […]
UK Top 10 motor retail group JCT600 is putting some extra fun into packing cars for travel and holidays with a new online game that will also keep car passengers of all ages entertained on long journeys. Car Boot Carnage was designed and built by JCT600’s long-term digital agency partner Code Computerlove to help position […]
Werkhouse is a weekend studio experience aimed at early-career creatives – designed as a deep dive into the creative and interpersonal skills required to succeed in a design studio. It actively welcomes applications from anyone over 18 years old looking to pursue a career in the design industry, regardless of whether they are self-taught or […]
- New report from Gekko carried out by YouGov sees 66% cut spending on non-essential considered purchases and 43% on essential items during the cost of living crisis
- Budget (69%) and durability (52%) top factors now driving sales in consumer technology
- Nearly half (48%) would switch brands for considered purchase items
The cost of living crisis has had a dramatic impact on consumer spending with brands needing to focus on value and the longevity of their products to win customer loyalty. These were some of the key findings from a new research report by marketing agency Gekko. The survey of 2,165 British respondents carried out by […]
Chris Chapman has joined adam&eveDDB as the agency’s first Creative Director of Design, reporting to Chief Creative Officer, Richard Brim. Joining from Droga5 London, Chris has over 10 years’ experience working at some of the world’s best agencies. He will be responsible for leading design and art direction across adam&eveDDB’s diverse roster of brands, working closely […]
Independent brand design agency Sunhouse has helped Simple elevate its portfolio with the design of a new range of daily booster serums. Over the past 60 years, Simple has built a reputation for being ‘kind to skin’, becoming the UK’s No. 1 facial beauty brand as well as a leading skincare brand globally. To meet […]
Tesco Mobile has launched a new nationwide campaign across TV, radio, print, social, as the helpful network continues to help customers spend less on their phone bills. Launching today, the campaign is the next chapter in Tesco Mobile’s creative platform Supermarket Mobile, as the network continues to fight on the side of customers and bring […]
Saatchi & Saatchi has launched ‘The Homecoming’ for Clash at the Castle for BT Sport, marking the return of World Wrestling Entertainment (WWE) to the UK for its first major event in 30 years. The episodes follow WWE star Damien Priest as he immerses himself in Welsh culture ahead of WWE’s Clash at the Castle […]
In a jointly held pitch, The&Partnership Manchester has been awarded both accounts.
In a jointly held pitch, The&Partnership Manchester has been appointed the agency of record for TransPennine Express (TPE). The&Partnership was chosen to grow the TransPennine Express brand and, to develop a launch campaign for the Transpennine Route Upgrade (TRU), a significant infrastructure project for the region on behalf of Northern, Network Rail, TPE and The […]
