Most singletons prefer being single than in a relationship, new JWT Intelligence report finds

Most singletons prefer being single than in a relationship, new JWT Intelligence report finds

The majority of single people love being unattached and would prefer to be single than in a relationship, according to a new global study. A total of 60% of single people in the UK profess to loving being single, with 53% saying would prefer to be single than attached. A total of 72% say they are single by choice and even more (86%) […]

Elmwood visualises taste and texture for redesign of Yushoi, the Japanese-inspired snack brand

Elmwood visualises taste and texture for redesign of Yushoi, the Japanese-inspired snack brand

Yushoi, the Japanese-inspired brand of ‘better for you’ oven baked pea snacks, has been given an exciting new brand and packaging design by Elmwood, the world’s most effective brand design consultancy. Elmwood was briefed to update the brand and how it is expressed on packaging. It follows a branding exercise which saw Yushoi adopting a new positioning: ‘multi-dimensional, high-intensity food […]

Simple Skincare and Little Mix tackle hateful comments online in new campaign from TMW Unlimited

Simple Skincare and Little Mix tackle hateful comments online in new campaign from TMW Unlimited

To coincide with Stop Cyberbullying Day (June 21st 2019), Simple are launching a new campaign to spread kindness online, with the support of the world’s biggest girl band Little Mix, and anti-cyberbullying charity Ditch The Label. According to a recent Annual Bullying Survey, nearly one in three teens experience cyberbullying. Simple and Little Mix’s continuing […]

SEA LIFE launches global roll out of interactive aquarium experience

SEA LIFE launches global roll out of interactive aquarium experience

The world’s largest aquarium brand, SEA LIFE, has launched an immersive visitor experience globally. The campaign created by global brand experience agency Sense, launched in Brighton and London and will roll out to another 20 aquariums worldwide featuring innovative interactive installations. The campaign is designed to drive brand engagement and inspire visitors to support SEA […]

DW Fitness First and Intersport’s New Campaign Champions Women in Sport

DW Fitness First and Intersport’s New Campaign Champions Women in Sport

This summer marks what is set to be the biggest Women’s World Cup to date. To celebrate this momentous event, DW Fitness First, one of the largest privately owned health and fitness providers in the world, partners with international sporting goods retailer, Intersport. In collaboration with independent creative agency Hatch London and media brokering agency […]

Plant-based gelato Gigi launches with category-changing branding by Straight Forward Design

Plant-based gelato Gigi launches with category-changing branding by Straight Forward Design

Gigi, an innovative plant-based Italian-style gelato, launches with brand and packaging design by London agency Straight Forward Design. Interest in plant-based eating is soaring, and Gigi spotted a gap in the market for a gelato that’s jam-packed with vitality-boosting nutrients, as well as being rewarding and delicious. The gelato is made with cold-pressed fruit and veg […]

PB Creative Boosts Senior Team in a push for Further Growth

PB Creative Boosts Senior Team in a push for Further Growth

Brand design agency PB Creative has announced the appointment of Velda Croot as New Business Director to further boost its senior team and drive growth.  The appointment comes on the back of the appointment of Anna Amos as Client Services Director and Lloyd Moffat as Creative Director. Founded in 2010, PB Creative was named 4th […]

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