Dixons Carphone, a leading multinational consumer electrical and mobile retailer and services company, has appointed Proximity London to work on the CRM programmes for Currys PC World and Carphone Warehouse on a project basis. The appointment will support the two brands’ customer engagement functions in delivering the business vision: ‘We Help Everyone Enjoy Amazing Technology’ and […]
Subway and Above+Beyond have launched a new campaign reminding the world that you can always get exactly what you want at Subway. The campaign, which will run across the UK & Ireland, kicks off with a TV ad which depicts the set of a Subway commercial being interrupted by a group of masked invaders to shut […]
Ignite, a premium CBD (cannabidiol) brand created by successful US poker player and businessman Dan Bilzerian, has launched in the UK. The campaign, titled ‘Ignited Kingdom’, was conceived by launch marketing agency Five by Five, which has led on the creative strategy, the idea and the roll out across print, digital display, OOH and DOOH. Comprising […]
ICEE, a leading carbonated slush brand in the USA, is celebrating its UK launch with a humorous animated campaign created by Quiet Storm. The brand was founded in the 1950’s and was the world’s first carbonated slush. The agency, which was appointed by Nichols plc. after its work on the Vimto brand contributed to a […]
Canal & River Trust, the charity that looks after 2,000 miles of waterways, has launched a new campaign, created by The Gate London, to encourage people to recharge by their local canal or river. Research shows the more time people spend on and along the Trust’s canals and rivers, the happier and healthier they can […]
To amplify Wimbledon’s recent filmic trailer ‘The Story Continues’, McCann London has created three posters for the 2019 Championship under the title ‘Some Stories Live Forever’. The posters are packed full of craft and attention to detail – to excite existing fans and inspire a new generation through the unique Wimbledon story. Each poster features tennis […]
Google is putting the predictably unpredictable British summer at the heart of a new advertising campaign by 72andSunny Amsterdam, celebrating the ways people are using Search and Maps to make the most of summer. Based on the insight that when summer arrives, Brits do all they can to make the most of it, the campaign illustrates […]
To honour an epic and unique journey ahead of 2019’s Wimbledon finals, and to celebrate the four finalists who have made it through the Fortnight, the AELTC has teamed up with McCann London and Craft London to create a new 60-second film, “The Coin Toss”. Narrated by AELTC Chairman Philip Brook CBE, this unique film […]
Michelle, a real-life employee at National Lottery operator Camelot’s contact centre, is the star of the new ‘Amazing Starts Here’ film, created by adam&eveDDB. The ad features both real contact centre employees and winners to highlight the reality that anyone can win the on The National Lottery. It breaks on TV on July 14, supported […]
Vitality, the innovative insurance and investment business, has produced a new set of idents, featuring some of Britain’s sporting legends trying out a new sport to encourage more people to get active this summer. Produced to align with some of the fantastic sporting events happening throughout the summer – including the Vitality Netball World Cup, […]