SPAR aims to celebrate the heroes next door in new People’s Podium campaign

SPAR aims to celebrate the heroes next door in new People’s Podium campaign

SPAR, one of the UK’s leading convenience store group, is launching a social media campaign to celebrate diverse and unsung heroes in local community sport. Partnering with global socially-led creative agency We Are Social, with production from We Are Social Studios, the campaign aims to drive awareness of SPAR’s local community credentials and amplify its […]

Co-op uses OOH’s hyper-local capabilities to connect with local communities

Co-op uses OOH’s hyper-local capabilities to connect with local communities

Co-op launches new ‘out of home’ for summer using its first hyper-local approach to champion its investment in local communities. The new hyper local out-of-home (OOH) sees bespoke creatives linking the community where the message appears with the causes funded by the Co-op’s three businesses – Food, Funeral and Insurance. This innovative approach delivered in partnership […]

Compassion in World Farming simulates long journeys endured by live farm animals in campaign by ELVIS

Compassion in World Farming simulates long journeys endured by live farm animals in campaign by ELVIS

Compassion in World Farming, a leading animal welfare charity, has revealed a hard-hitting new stunt which aims to highlight the long journeys endured by live farm animals, ahead of Stop Live Transport Day on Friday 14th June. The push was developed in partnership with creative agency ELVIS. Compassion in World Farming is driving a truck […]

Jimmy Carr pitches baseball to Brits in time for Mitel & MLB present London series 19

Jimmy Carr pitches baseball to Brits in time for Mitel & MLB present London series 19

Ahead of this summer’s anticipated match-up between the Boston Red Sox and the New York Yankees in the the Mitel & MLB Present London Series 19, event promoter, CSM have collaborated with fellow Chime agency, VCCP on a series of social films featuring comedian Jimmy Carr. The comedic spots, which purposely juxtapose the overt and eccentric tropes […]

Robot Food rewrites the rules of indulgence with vegan cake brand Bells & Whistles

Robot Food rewrites the rules of indulgence with vegan cake brand Bells & Whistles

Established in 1946, Bells of Lazonby has been baking cakes for over 70 years. Far from traditional, it was the dedicated, purpose built first free-from bakery in the UK, which first begun supplying own label brands with free-from treats. When the bakery decided to create its own brand of indulgent cake slices, Bells approached Leeds-based […]

Fallon London launches ‘Cold Water’ campaign with AXA

Fallon London launches ‘Cold Water’ campaign with AXA

Fallon London and insurance brand AXA has launched a social and online campaign aimed at promoting the AXA brand and their health screening test: Realise Health. The campaign documents the story of the Blue Tits Cold Water Swimmers, a group of ladies in West Wales who swim together every day throughout the year. The campaign shows the value […]

Vanarama’s ‘don’t buy used, lease brand new’ campaign reaches controversial climax

Vanarama’s ‘don’t buy used, lease brand new’ campaign reaches controversial climax

Vanarama’s controversial video campaign, seen by millions, reached its climax as it released the final instalment of its ‘don’t buy used, lease brand new’ trilogy: Dirty Don. One of the UK’s leading vehicle leasing company believes no one should buy used, when they can lease brand new, and together with Big Al’s Creative and Little Britain Director, […]

easyJet looks to connect brands with a generation of travellers through long-term brand-to-brand partnerships

easyJet looks to connect brands with a generation of travellers through long-term brand-to-brand partnerships

Fuse has been appointed by easyJet to offer long-term brand-to-brand partnerships with the airline, giving an opportunity to link up with easyJet’s 90 million customers who travel to more than 150 destinations throughout Europe.  Following a successful partnership with Three mobile, easyJet tasked Fuse with conducting a business-wide asset audit and valuation to help it […]

Rebel Vision launch immersive entertainment business with screening of Rolling Stones’ Havana Moon concert

Rebel Vision launch immersive entertainment business with screening of Rolling Stones’ Havana Moon concert

June 12 sees the launch of Rebel Vision, a music entertainment business that produces iconic, unique and unforgettable immersive concert screenings from the world’s greatest bands enabling music-lovers to experience the concerts as if they were there. Rebel Vision is re-inventing the way that audiences experience iconic concerts with an innovative format that fuses music, […]

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