Commercial radio took a record total of £713.3 million in ad revenue in 2018, breaking the previous 2017 record of £679.2 million, according to new figures from industry body Radiocentre. The 5.1% increase year-on-year marks the third consecutive year of record-breaking revenues for the medium. This news comes on the day that commercial radio also […]
VSCO, the creative channel whose mission is to help everyone fall in love with their own creativity, is asking people around the world to redefine the essence of style. Come Closer is a movement away from the face of fashion to the soul of style, from the few to the many, from the staged to […]
VCCP has announced three senior hires in its experience design and engineering studio, VCCP iX. Owing to increasing demand, VCCP iX is continuing its growth into 2019 with further investment into capabilities to deliver digital platforms for its clients including easyJet, O2, Domino’s, Kia and Landsec. Thady Ramos joins as Business Director from Possible where […]
Behavioural communications agency HeyHuman has added more strategic firepower to its team with the appointment of John Frood as executive planning director. Frood’s remit is to inspire creative bravery across the agency and to ensure it lives and breathes its unique neuromarketing proposition to create more connective content. Frood will work closely with HeyHuman’s dedicated […]
After a strong 2018 in new business RAPP UK has appointed Katie Carruthers as Creative Director and Anthea Goodrick as Associate Creative Director to help lead the creative output across the agency. Reporting into Al Mackie, RAPP UK’s Chief Creative Officer, both Carruthers and Goodrick have bespoke contracts to complement their life/work balance and both […]
SNAP LDN has created a new Purplebricks campaign, bringing ‘Commisery’ to life in operatic style. The new 60” TVC continues to highlight the misery of paying too much in commission, but in more dramatic style to previous ads in the long running campaign. We see dramatic slow-motion shots of people stuck in a thousand-yard stare; […]
River Island will celebrate the diverse faces of the modern family in its new SS19 campaign created by integrated agency Studio Blvd. The #ThisIsFamily campaign celebrates the diversity of families, while challenging the notion of what ‘family’ means in 2019. It follows in the footsteps of Studio Blvd’s ‘Labels are for Clothes’ campaign for River […]
Winsor & Newton, the fine art brand, have unveiled an international campaign highlighting the limitless artistic and creative potential of their products. The integrated campaign created by TMW Unlimited, called ‘Expert Colour. Endless Possibilities.’, launches a new creative positioning for the brand and spans across online ads, social channels, press and in-store. The video content […]
Over half of UK consumers (53 percent) prefer to buy goods and services from companies that stand for a shared purpose that reflects their personal values and beliefs, and are ditching those that don’t, according to new research from Accenture. The fourteenth annual Accenture Strategy Global Consumer Pulse Research – ‘From Me to We: The Rise of the […]
As part of their continued growth, the international agency Dept has announced that Dimi Albers will fulfill their new role of Global Chief Executive Officer. Paul Manuel, Chairman of Dept’s Board said of the appointment “Dimi is one of a kind. He has a deep understanding of our market and a huge drive to serve […]