The latest creative campaign for the Polestar 2 electric vehicle (EV) is now live. Developed by creative agency Space, alongside a media partnership and influencer content created by Vizeum, the campaign is designed to educate consumers by busting the myths surrounding EV ownership. A branded hero content film brings viewers into the world of Polestar – a design-focused […]
Campaign marks the beginning of an exclusive partnership between Posterscope and Starcount
Shop Direct, the UK’s largest integrated digital retailer and financial services provider, has launched a targeted, dynamic, digital out-of-home (DOOH) advertising campaign as part of Very.co.uk’s Black Friday promotion using unique “passion data” to identify and locate customers based on their interest in technology. Devised by Vizeum and Posterscope, the out-of-home and location marketing specialists, the […]
Dentsu Aegis Network appoints, for the first time, regional presidents for its media agencies in Latin America, further strengthening the presence of the network within this important region. Fernando Bermudez Pire has been appointed the President of Carat and Vanessa González will take on the position of President for Vizeum in Latin America. This is an […]
Shop Direct has this week launched a location-based, dynamic digital out of home campaign for Very.co.uk for Black Friday. The campaign will, for the first time, feature real-time dynamic social proof product messaging to provide shoppers with vital information about stock availability and demand for its offers. Devised by Posterscope, the out of home and […]
Parents are invited to look into the future in Very.co.uk’s Christmas campaign using the strapline ‘find the gift that helps them find their gift’. A magical, animated film titled ‘Elsie’s gift’, created by St. Luke’s, kicks off the festive season. The idea behind the campaign is a gift can be so much more than […]
PSI, Posterscope’s international division, and Vizeum have deployed a special digital out-of-home (DOOH) experience for The North Face to bring the launch of The Pinnacle Project to life in London. The project launched with a Mountain Festival in Val San Nicolò in the Italian Dolomites where The North Face revealed the company’s most iconic mountain […]
William Grant & Sons UK has this week launched its first ever dynamic digital out of home campaign for Glenfiddich and its innovative Experimental Series. Devised by out-of-home (OOH) and location marketing specialist, Posterscope, working with partners Vizeum, the campaign seeks to capture the attention of whisky fans at the right time of day and […]
Time Out has curated and created an eight-week event series, taking London’s best experiences from the pages of its website and magazine to the sky. Working closely with The Story Lab and Vizeum, the ‘Time Out’s Eye-Openers’ campaign is built around a series of unique events in the Coca-Cola London Eye capsules this summer. The […]
Boursorama Bank reveals its new brand platform, created with Buzzman, by launching a national multimedia campaign in France. The campaign establishes the brand’s new communication landscape and its new signature: “Boursorama Bank: the bank that everyone wants to recommend.” “Have you ever recommended an average restaurant? Or an average movie? Or an average bank? No. […]
Burger King along with their media partner Vizeum and JCDecaux, are launching a new dynamic digital out of home (DOOH) campaign in London. The campaign went live in the first week of October and will run through to the 29th on 100 billboards, in proximity to 13 Burger King locations across London. Vizeum, JCDecaux, Posterscope, […]