The ‘King of Whisky’s’ powerful new brand world

The ‘King of Whisky’s’ powerful new brand world

Boundless Brand Design have been working with Pernod Ricard’s Royal Salute for the past two years to revitalise one of the worlds most sophisticated and opulent Scotch Whiskies, establishing an enchanting new brand world that reflects the stature and elevation of a brand rooted in British heritage. Royal Salute was created in 1953 with a single-minded vision to […]

Jameson Makes a Fool Out of Whisky Thieves with New Catchmates Launch

Jameson Makes a Fool Out of Whisky Thieves with New Catchmates Launch

Driven by a belief that whiskey is meant to be shared, not stolen, the leading Irish whiskey has announced the launch of new Jameson Catchmates. Triple-distilled, twice as smooth and one of a kind, Jameson is now available fitted with Anti-Theft Glittershot Technology to ensure that your whiskey is enjoyed only when you say so. […]

Mark Anthony Brands and Pearlfisher Design New Generation Canadian Whisky Brand – BEARFACE

Mark Anthony Brands and Pearlfisher Design New Generation Canadian Whisky Brand – BEARFACE

Mark Anthony Brands approached Pearlfisher with the strategic vision of creating a premium Canadian whisky brand for a modern consumer. Working in close collaboration throughout the entire process, the design agency brought this vision to life, creating the brand identity and brand world for innovative new challenger and Canadian whisky brand, BEARFACE. Unlike other whisky […]

Springetts Design Man O’ Words and Man O’ Swords for Annandale Distillery

Springetts Design Man O’ Words and Man O’ Swords for Annandale Distillery

Award winning design house Springetts, was asked to create the branding for the two expressions of Single Malt Scotch Whisky – both from Annandale Distillery. Springetts had previously developed the distillery identity, but now their task was to create whisky brands on the basis of flavour character, rather than just provenance, whilst still appearing credible […]

threebrand Shows Tomatin’s Softer Side in New Brand Positioning

threebrand Shows Tomatin’s Softer Side in New Brand Positioning

Tomatin, a Highland distillery with an award-winning range of whiskies recently appointed creative branding agency, threebrand, to develop its brand positioning. Established in 1897, Tomatin Distillery found itself in a position whereby it had no sense of identity. Edinburgh-based threebrand was briefed to develop a campaign that would give Tomatin cut-through within the saturated malt […]