With its second acquisition of 2021, Impact offers the most comprehensive set of technology solutions for all players in the partnership ecosystem
Impact, the global leader in partnership automation, today announced the acquisition of Affluent, the leading analytics and automation platform designed to help agencies manage partnership programmes for brands at scale. This acquisition, the second for Impact in 2021, furthers Impact’s investment in the Partnership Economy, offering brands, publishers, and now agencies world-class technology solutions to successfully manage and grow […]
As a brand-new, one-stop shop for job seekers looking to harness their talents in the skills-based world, SkillPointe has ambitious plans to make finding a fulfilling future simpler for everyone. Bringing on the team at Three Whiskey, SkillPointe will attract and serve a huge audience of high school leavers, reskillers and upskillers, helping them to pick their […]
The Exhibition was created in collaboration between luxury retailer Tod’s and UK fashion institute, Central Saint Martins. Tod's Legacy is an initiative which launched on February 19th, during the opening of London Fashion Week.
CULT were tasked with amplifying the exhibition globally, targeting an audience of young, fashion-conscious luxury consumers, driving traffic to the online exhibit and making it a talked-about cultural movement during the key moment of Fashion Week. Delivering a phase-by-phase communications strategy, and creative concept and content package that increases visibility and excitement to the exhibition […]
A member of the advertising industry has created an ad in a private capacity and paid several thousands of pounds for it to appear in the media from today to both thank Astra Zeneca for producing its Covid-19 vaccine at cost and to encourage everyone who is offered it to take it. The author, Michael […]
Global independent creative agency GUT Miami announces new hires and promotions within its creative department, starting with the addition of Dean Paradise and Bruno Mazzotti as its newest Creative Director duo. Hailing from FCB Chicago, in their new roles, the award-winning pair will be working across the agency’s clients, including RBI’s Popeyes & Tim Hortons, […]
Leading international gaming entertainment business 1st11 has secured Brazilian international and Juventus soccer star Arthur Melo as its Global Ambassador. 1st11 delivers interactive gaming experiences working in collaboration with leading talent from the world of gaming, pro sports and esports. Facilitated by advanced proprietary mobile technology, fans can join in the action and play alongside […]
MarComm’s Star Parade is a series where we shine the spotlight on some of the global stars from the Marketing and Communications industry and Prakash Joshi, Founder and Creative Director at SW19 Design And Print is precisely that. Q. Give us a brief insight into your career so far? Am a graphic designer and founded SW19 Design and Print […]
Blis’ new privacy-first product suite will enable clients to deliver key business outcomes.
By combining rich location insight with other real-world and online data, Blis will deliver new way of targeting that changes the way it plans and buys media.
Blis, the pioneer of privacy-first location-powered advertising, announces the launch of its new product suite, which will enable the world’s largest brands and agencies to target their customers at scale in the post-cookie world and still achieve key outcomes. As the industry pivots away from targeting based on IDs and personal data, brands need to […]
