Burger King is engaging its fans in Finland by embracing the national stereotype with a fast food spa. Located downstairs at a Burger King’s Mannerheimintie outlet in Helsinki, the red hot activation allows diners to enjoy a Big Whopper with fries while chilling in a branded dressing gown. The installation has been designed by interior […]
There are 781 million illiterate people worldwide who cannot even write their own names. How could UNESCO NGO Japan raise awareness and donations for this problem which is so difficult to feel ‘real’? Beacon/Leo Burnett Tokyo introduced ‘Donate Your Signature’ to let you experience the frustration of illiterate people for yourself by creating unwritable receipts […]
[KGVID width=”600″ height=”338″]https://marcommnews.com/wp-content/uploads/2016/05/Newmarket-Gin-Rotate.mov[/KGVID] A small batch gin which celebrates the history of racing at Newmarket was launched May 12 by the historic Bedford Lodge Hotel and Spa, with designs by Nude Brand Creation. The Newmarket Gin made its debut at the third annual Ginposium event in Covent Garden, organised by The Gin Guild. Suffolk roots […]
Media agency Maxus UK, part of WPP, has launched Maxus Pie, a ‘plug and play’ personalised marketing technology service for marketers in small and mid-size organisations. Designed with speed and agility in mind, Pie enables advertisers to switch it on and have it fully active in weeks rather than the two years or longer that […]
Graduate unemployment still remains a serious issue for the global economy. Opportunities for students, graduates and career-changers worldwide to gain professional work experience have never been more important- internships, volunteering, mentoring and research collaborations, while interest in entrepreneurship continues to surge worldwide. But how is the recruitment technology industry responding of late? Tinder-for-Jobs apps. Yes, a slew […]
[KGVID width=”600″ height=”338″]https://marcommnews.com/wp-content/uploads/2016/05/TALENT-FOR-HIRE-1080p_0.mp4[/KGVID] Research from the Oxford Humane Society tells us that less than 2 in 10 dogs are adopted from an animal shelter. All over the world, people tend to use breeders or pet stores instead of adopting from animal shelters. This behaviour is compounded by the preconception that shelter dogs are ‘damaged goods’. […]
In a new film for Saatchi & Saatchi’s long time client Elmsta 3000 horror fest, we meet a bunch of different characters, all familiar to fans of the horror genre. Together they sing a song with an uplifting melody, and a menacing undertone. Yet these are a bunch of bloodthirsty psychopaths, so when the song […]
Once again, the disruption of sports media is paving the way to the changing face of cultural communications. On Tuesday night, West Ham United fans got over excited and ended up throwing bottles at the Manchester United team bus as it arrived at Upton Park. Idiotic and predictable, but not a huge news story. However, […]
[KGVID width=”600″ height=”338″]https://marcommnews.com/wp-content/uploads/2016/05/LifeSavingTV.mp4[/KGVID] KT’s Life Saving TV, the life-saving service for the elderly, is now being rolled out across South Korean homes. The KT Life Saving TV, created by Cheil Worldwide for South Korean telecoms operator KT and first piloted in South Korea in 2015, takes care of the elderly without causing any disruption to […]
Instagram has refreshed its branding, debuting a new logo and app design to position the platform as “vibrant and diverse” storytelling hub. The Facebook-owned app’s trademark Polaroid-like, colourful camera icon has been given a minimalist makeover. However, the ‘rainbow’ element of the logo lives on in gradient form while a simplified shape has been created […]