Brand Metrics expands in UK, hires Sumran Kaul and Dhruv Roy

Brand Metrics expands in UK, hires Sumran Kaul and Dhruv Roy

Swedish technology company, Brand Metrics, which works with publishers to demonstrate the effectiveness of digital advertising, has announced the expansion of its London team following enormous growth over the past 12 months. Its UK office now includes Dhruv Roy, as Integrations Manager, who brings vast experience in publisher integrations and ad operations, across audio, video […]

Zalando Launches Spring Campaign To Laud Society’s Champions & Celebrate Their Values

Zalando Launches Spring Campaign To Laud Society’s Champions & Celebrate Their Values

Zalando, Europe’s leading online platform for fashion and lifestyle,  today launches its new campaign ‘Here to Stay’, celebrating those who stay true to their beliefs and take a stand for lasting progress. The campaign aims to foster a dialogue on core values such as diversity & inclusion and women’s empowerment, which inspire and encourage people […]

The Space Creative transform Cornish dairy-free ice cream brand Cecily’s

The Space Creative transform Cornish dairy-free ice cream brand Cecily’s

Cornish dairy-free ice cream brand Coconuts Organic has been relaunched as Cecily’s with the help of South West branding agency The Space Creative. The rebrand marks an important step in the brand’s journey as distribution ramps up and the market for vegan ice cream grows exponentially. Entrepreneur Cecily Mills started the business back in 2015 and during a memorable […]

New Marketing Campaign From St. Luke’s Raises Awareness Of Free Scam Alert Service From Which?

● which.co.uk/scamalerts - Helps the public stay up to date on the latest scams

New Marketing Campaign From St. Luke’s Raises Awareness Of Free Scam Alert Service From Which?

Independent creative agency St Luke’s has launched a marketing campaign for UK consumer champion Which? warning consumers of personal and financial scams.  A series of striking characters will launch on social and digital media, print and out of home (OOH) from 22 March 2021. In this new marketing campaign, the creative agency sought to engage people with characters in static […]

Design Community Hub launches to save the future of design

Design Community Hub launches to save the future of design

As the UK reaches the one-year anniversary of the first lockdown, a group of leading designers and design business influencers have grouped together with a pledge to ‘save the future of the industry’. Launching today, March 22nd, the Design Community Hub, is an initiative to provide a platform of support and guidance for both new designers […]

Removing the Language Barrier to Encourage Inclusivity

Rob Blake, UK MD at Channel Factory

Removing the Language Barrier to Encourage Inclusivity

2020 was a year of reckoning for many reasons, including an incredible focus on hearing all voices and ensuring that we live in a more equal world. Recent years have seen a tremendous, and apt focus on diversity and inclusion, and it’s a topic well-versed in adland.  However, research by ISBA suggested that 68% of […]

Zoflora Explodes Onto TV Screens With New Campaign From Quiet Storm

Zoflora Explodes Onto TV Screens With New Campaign From  Quiet Storm

Creative and production outfit Quiet Storm has developed a new awareness driving ATL campaign for the UK’s number one disinfectant brand, Zoflora. Bringing to life Zoflora’s ‘KILLS GERMS Beautifully’ message, the creative aims to engage new audiences by demonstrating the brand’s unique offering of unrivalled fragrance quality and performance, combined with product efficacy.  Launching with […]

UP&GO’s first TV ad featuring British Swimming team launches 9 April

UP&GO’s first TV ad featuring British Swimming team launches 9 April

UP&GO, the challenger on-the-go breakfast drink brand, will launch its first ever TV advert on Channel 4 on April 9th during Gogglebox running for 6 weeks.  The ad, created by TV advertising and video production agency Toast, highlights UP&GO’s partnership as the Official Breakfast Partner of British Swimming and was filmed at the London Aquatics Centre, home to the […]