The biggest challenge for rescue organisations, in the UAE and globally, is convincing people that mixed breed dogs are as trainable and as adoptable as pure breeds. Hence the old saying “You CAN´T teach an old dog a new trick”. So, for its latest campaign, SNIFF decided to go the extra mile by getting abandoned […]
River Island will celebrate the diverse faces of the modern family in its new SS19 campaign created by integrated agency Studio Blvd. The #ThisIsFamily campaign celebrates the diversity of families, while challenging the notion of what ‘family’ means in 2019. It follows in the footsteps of Studio Blvd’s ‘Labels are for Clothes’ campaign for River […]
Winsor & Newton, the fine art brand, have unveiled an international campaign highlighting the limitless artistic and creative potential of their products. The integrated campaign created by TMW Unlimited, called ‘Expert Colour. Endless Possibilities.’, launches a new creative positioning for the brand and spans across online ads, social channels, press and in-store. The video content […]
Over half of UK consumers (53 percent) prefer to buy goods and services from companies that stand for a shared purpose that reflects their personal values and beliefs, and are ditching those that don’t, according to new research from Accenture. The fourteenth annual Accenture Strategy Global Consumer Pulse Research – ‘From Me to We: The Rise of the […]
MIG Global, part of Next15 communications group, is combining its family of specialist agencies – Morar HPI, VIGA, Charterhouse and Circle – into one as it launches Savanta. Underpinned by the strapline ‘Make Better Decisions’, Savanta is re-engineering research so that it fuels faster, easier and more effective decision making. To do so, Savanta will combine the benefits […]
As part of their continued growth, the international agency Dept has announced that Dimi Albers will fulfill their new role of Global Chief Executive Officer. Paul Manuel, Chairman of Dept’s Board said of the appointment “Dimi is one of a kind. He has a deep understanding of our market and a huge drive to serve […]
In its first departure into seasonal products and swiftly following the successful rebrand of its Own Label food collection, Harvey Nichols has released a range of luxury gift products for Valentine’s Day, with design by creative and strategic branding partnership Smith&+Village. Building on the high-fashion identity developed for the Harvey Nichols food collection by Smith&+Village […]
The Coach is back as price comparison and switching service, uSwitch, and creative agency Brothers & Sisters release three new TVCs. The continuation of the campaign demonstrates to the British public just how easy it is to switch energy suppliers and save money with uSwitch.com, the UK’s leading energy switching site. Using a key visual […]
Energy Company Bulb has launched its first TV campaign with creative partner Anomaly and media agency the7stars. The suite of three 30-second films introduces a family of characters, including talking unicorns, a chatty fan and a giant kelp, all of which come to life in these different spots. Each film brings to life one thing […]
WPP has launched its groundbreaking new brand, Wunderman Thompson, which is an amalgamation of Wunderman and J. Walter Thompson. This brand launch is the ethos of who Wunderman Thompson is as an agency. Wunderman Thompson is a creative, data and technology agency built to inspire growth for clients, people and partners. The new brand, created by Landor, a global leader in brand […]